Perform-MAX Systems

Health, fitness, medical fitness & YMCA's - Phase I - 2012; Regional Staff Training Program

2011-11-28T02:53:00.000-08:00

Regional Staff Training Program

In today's economy, with increased competition (especially discount operators), ever increasing attrition and marketing and promotion more difficult than ever, creating your best year ever may seem impossible. The cost of sending your staff team to conventions, hiring on-site consultants or paying tremendous prices to bring on-site training to your staff team from industry experts is becoming more and more difficult, especially as budgets are reduced and frustration is at an all time high in the industry. Now a simple, yet powerful solution can change everything. Geoff Hampton's dynamic Regional Staff Training program will educate, motivate, inspire and lead your staff team to your best year ever! How? The Perform-MAX System.

The Perform-MAX System has transformed large clubs, small clubs, inner-city clubs, rural clubs, beautiful clubs, clubs in need of capital expenditures...any and all clubs and situations can easily transform from wherever they are to maximum success!

Other possible options:

1. “Wait and see what happens”

2. Keep thinking “We can’t afford to do anything”

3. Keep “Thinking it over”

4. Keep “Doing the same thing over and over and expecting a different outcome.”

Cost-effective, powerful, bottom-line changing...end the confusion and frustration.

Introducing The Phase I - 2012; Regional Staff Training Program!

Register below: Phase I - 2012 Regional Staff Training Program is now registering attendees. All Regions have limited space, so the sooner you register you and your staff team the better! Geteducational, motivational and inspirational staff training without the expense of traveling to a "conference" or paying a consultant a daily fee plus expenses. Take a look at the regional hosts and you will see that the level of facility is outstanding! Hundreds of attendees have come to these events in the past. All sessions have been highly rated. Join those who have seen that there is a much better business model than has even been introduced into our industry before. It's called, The Perform-MAX System. Create your best year ever in 2012!

Educational, Motivational & Inspirational Staff Training!

Phase I - “Create Your Best Year Ever!”

Four dynamic seminar/workshops designed to educate, motivate and lead clubs to their best year ever! Dates for each location and online registration also available at: www.fitbiznetwork.com

Seminar/Workshop 1 – Create your best year ever

Seminar/Workshop 2 – Membership sales

Seminar/Workshop 3 – Personal Training: Powering up net membership growth through personal training

Seminar/Workshop 4 – Workshop – Putting it all together! Creating and engaging a powerful business model designed to generate the clubs best revenue year ever

Regional Training Center Hosts:

Region I: Cincinnati Sports Club - Cincinnati, OH

Event Registration: Click on link for dates, times & to register:

Seminar/Workshop 1 – Create your best year ever: http://region1event1.eventbrite.com/

Seminar/Workshop 2 – Membership sales: http://region1event2.eventbrite.com/

Seminar/Workshop 3 – Personal Training: Powering up net membership growth through personal training: http://region1event3.eventbrite.com/

Seminar/Workshop 4 – Workshop – Putting it all together! Creating and engaging a powerful business model designed to generate the clubs best revenue year ever: http://region1event4.eventbrite.com/

Region II: First Health of the Carolina's Health & Fitness Center - Pinehurst, NC

Event Registration: Click on link for dates, times & to register

Seminar/Workshop 1 – Create your best year ever:

Seminar/Workshop 2 – Membership sales:

Seminar/Workshop 3 – Personal Training: Powering up net membership growth through personal training:

Seminar/Workshop 4 – Workshop – Putting it all together! Creating and engaging a powerful business model designed to generate the clubs best revenue year ever:

Region III: The Wellness Center - Johnson City, TN

Event Registration: Click on link for dates, times & to register

Seminar/Workshop 1 – Create your best year ever: http://region3event1.eventbrite.com/

Seminar/Workshop 2 – Membership sales: http://region3event2.eventbrite.com/

Seminar/Workshop 3 – Personal Training: Powering up net membership growththrough personal training: http://region3event3.eventbrite.com/

Seminar/Workshop 4 – Workshop – Putting it all together! Creating and engaging a powerful business model designed to generate the clubs best revenue year ever: http://region3event4.eventbrite.com/

Region IV: Location Undetermined At This Time - Chicago, IL

Region V: WELLSTAR Health Place - Marietta, GA

Event Registration: Click on link for dates, times & to register

Seminar/Workshop 1 – Create your best year ever: http://region5event1.eventbrite.com/

Seminar/Workshop 2 – Membership sales: http://region5event2.eventbrite.com/

Seminar/Workshop 3 – Personal Training: Powering up net membership growththrough personal training: http://region5event3.eventbrite.com/

Seminar/Workshop 4 – Workshop – Putting it all together! Creating and engaging a powerful business model designed to generate the clubs best revenue year ever: http://region5event4.eventbrite.com/

Region VI: Location Undetermined At This Time - Greater Baltimore/Washington DC Area

Region VII: Baptist Healthplex - Clinton, MS

Event Registration: Click on link for dates, times & to register

Seminar/Workshop 1 – Create your best year ever:

Seminar/Workshop 2 – Membership sales:

Seminar/Workshop 3 – Personal Training: Powering up net membership growththrough personal training:

Seminar/Workshop 4 – Workshop – Putting it all together! Creating and engaging a powerful business model designed to generate the clubs best revenue year ever:

Region VIII: Spa 23 Health & Racquet Club - Pompton Plains, NJ

Event Registration: Click on link for dates, times & to register

Seminar/Workshop 1 – Create your best year ever: http://www.eventbrite.com/event/2512434760

Seminar/Workshop 2 – Membership sales: http://region8event2.eventbrite.com/

Seminar/Workshop 3 – Personal Training: Powering up net membership growththrough personal training: http://region8event3.eventbrite.com/

Seminar/Workshop 4 – Workshop – Putting it all together! Creating and engaging a powerful business model designed to generate the clubs best revenue year ever: http://region8event4.eventbrite.com/

Region IX: Location Undetermined At This Time - Florida

Region X: METRO FITNESS - Montgomery, AL

Event Registration: Click on link for dates, times & to register

Seminar/Workshop 1 – Create your best year ever: http://region10event1.eventbrite.com/

Seminar/Workshop 2 – Membership sales: http://region10event2.eventbrite.com/

Seminar/Workshop 3 – Personal Training: Powering up net membership growththrough personal training: http://region10event3.eventbrite.com/

Seminar/Workshop 4 – Workshop – Putting it all together! Creating and engaging a powerful business model designed to generate the clubs best revenue year ever: http://region10event4.eventbrite.com/

Call Today: (865) 687-8554 or more info online: www.fitbiznetwork.com

Blueprint: Successful Lifestyle Change - End the failure cycle & embrace success!

2011-09-28T08:58:00.000-07:00

By: Geoff Hampton

Motivation is something that success oriented people typically know well and use to further their business success. It is as much a part of their everyday life as eating, sleeping and breathing. The more successful the person, the stronger their self-motivation. However, interestingly enough, most motivated people who achieve professional success are all too frequently individuals who fail to recognize the importance and relevance of their own personal health. These successful people are prime candidates for catastrophic illnesses and even premature death.

This is a sobering concept. Far too many people feel that this is only an abstract concept and that it doesn’t apply to them. Looking at how many CEO’s, company presidents, vice-presidents and other high-powered individuals meet with some type of catastrophic illness or premature death every year can easily reveal the truth. The odds are that you may know or have known some of these people personally. If not, it is almost a certainty that you have heard of such instances relating to physical disasters striking successful people.

Quote: “Sooner or later, the body will present its bill.” – Author unknown

In their professional life these same people won so many business battles yet they lost the real war; the long-term enjoyment of the “fruits of their labor”. There are volumes of medical studies that correlate lack of exercise and improper nutrition directly to these dire health consequences. One of the most compelling statistics comes from the International Agency on Cancer Research. They have quantified that up to one-third of cancer of the colon, breast, kidney and digestive tract are attributable to too much weight gain and too little exercise. Sadly, most people blithely ignore this reality until it is too late and then they regret their failure to respond earlier.

Quote: “Those who think they have not time for bodily exercise will sooner or later have to find time for illness.” Edward Stanley, Earl of Derby (from Conduct of Life, address to Liverpool College, 20 December, 1873)

“Anything the mind can conceive and believe it can achieve.” (Quote: Napoleon Hill)

This is a commonly used saying that is absolutely true. For any accomplished motivated person goal setting along with a positive attitude and a clear vision of their success are the bedrock of their achievement. For this scenario to be maximally effective one must understand that:

1. Vision without action is a daydream. Action without a vision is a nightmare. (Japanese Proverb)

2. Goal setting can only be effective if the goals are realistic and contain sub-goals designed to lead the person through the systematic attainment of the primary goal. (Example: Want to lose twenty pounds. Without a clear strategy involving many sub-goals the primary goal will probably not be attained. The result is demoralizing and creates a feeling of failure.)

One of the key outcomes for many successful people who employ a positive attitude and successful goal setting to attain business success is that they perceive themselves as “too busy” to take proper care of their physical well-being. This example is an unrecognized, diametrically opposed principle that frequently results in the business success achieved at the expense of one’s health as previously mentioned. The other truth in the matter is that the success-oriented individual who neglects their personal well-being while solely focusing on business success is falling far short of their maximum potential. Both the body and the mind perform at higher levels when regular exercise and proper nutrition are employed.

It is urgent that professionals and the general population make lifestyle improvements a high priority in their daily agendas and long-term goal setting. As with any venture, there are effective and ineffective strategies. Selecting the best strategy for success requires realistic planning and education. Far too many people are well intentioned when they decide to make healthy lifestyle modifications and they run out and purchase some type of home exercise equipment or go and join a health club thinking that they are truly ready to change and will be successful. The problem is that in order to sustain true lifestyle change most people need some type of support mechanism or support system because this process represents a major lifestyle shift. Without an effective support mechanism the good intentions too frequently result in failure.

Recent studies have revealed that there are more former members of health clubs today than there are current members. Furthermore, while home exercise equipment purchases are at an all time high, most home exercise equipment ends up unused, except as a convenient clothes horse or conversation piece. The reason is that the health club sales person or the equipment company sales person capitalized on the consumers momentary desire to change and painted a glowing picture of the wonderful results that could be obtained through the expenditure to join the club or purchase the equipment.

The truth is that no spontaneous combustion occurred to suddenly make the person a dedicated exerciser and the person will probably drift back to their previous level of inactivity quickly. The only difference is that now they have spent a great deal of money and a failure cycle has occurred that can dampen any future attempts at lifestyle modification. In order to avoid this dilemma the person needs to plan effectively and consider all the components needed to truly be successful.

Success Planning:

· Commitment to at least 12 weeks of effort

· Strong support mechanism in place

· Effective system of clear and written goal setting that will help provide ongoing progress evaluation

· Methodology to attain maximal self-motivation

· Cycle breakers identified and a plan prepared in advance to circumvent any and all known potential cycle breakers and self inflicted excuse making

Goal Oriented Change:

Success is dramatically increased through clearly defined, time oriented goals. When one determines goals to be used they need to be written down and put them where the person will see them every day. Then a daily log must be kept for physical activity and exactly what and how much food is consumed on a daily basis. Portion control for food can be a tedious yet tremendous factor in making long-term positive health change. The goals are designed to make lifelong change, not drastic change.

Example:

Failure Cycle - You must completely change everything that you eat immediately. No way. This is not realistic for most people and is a recipe for failure.

Success Cycle - You need to modify the portions that you are currently consuming. By simply making a conscious effort based in goal setting to reduce the amount of food consumed on a daily basis, positive changes will begin to occur. This is a recipe for success.

The same applies to daily exercise:

Failure Cycle - You need to exercise vigorously for at least an hour every day. Again, this is not realistic. Most people cannot go from an inactive lifestyle to vigorous exercise without failing in very short order.

Success Cycle - You need to increase your daily physical activity level gradually over a period of time based in goal setting. There are many simple ways to affect a moderate increase in physical activity on a daily basis. The simplest and least expensive is to walk. Make the exercise fun and the odds of success become even greater!

There are two models that are directly related to success and failure cycles that help lead the way to either a positive outcome, or if ineffectively applied, a negative outcome. Those two models are:

The success model

The failure model

Creating a Success Model:

Creating a success model for positive lifestyle change involves several important components:

Clearly identifying the primary reason driving you to make the change and passionately committing to make the changes you desire.
Finding a support group or individual who will commit with you and support you…and you in return will support them in this important initiative.
Setting realistic moderate goals for daily exercise and dietary reform and tracking progress daily through the use of a chart.
Making timely assessments of progress.
Identifying the obstacles that will cause you to lose focus.
Refusing to make excuses or accept excuses from your support person (s).
Having a coach

Falling Prey to the Failure Model:

The understanding of the success model and the failure model is very important in trying to gain control of ones personal life. As one proceeds in trying to create a healthier lifestyle that includes moderate exercise and moderate nutritional reform, it is also important to clearly identify factors in their personal life that may contribute to a failure model. Success models are the goal, but identifying and overcoming the negative obstacles that almost certainly will occur as one seeks to change their life is equally important. The causes of failure can include people, avoidable circumstances and guilt. It is important to identify these causes in ones life and work hard to ensure that they do not cause the person to get off track.

One of the typically unrealized benefits of lifestyle interventions is that as a result of making a plan and sticking to it affects others. Either knowingly or unknowingly the participant makes a tremendous positive impact on others around them and can cause more people to get involved in lifestyle modification as well. Success breeds success.

When someone does finally decide to make a conscious-committed decision to lifestyle change, their opportunity for maximal success can be enhanced by seeking professional guidance from an experienced professional source. Seeking professional help is the logical solution to any major issue that seeks maximal results; when seeking medical advice contact a doctor; when buying a house contact a real estate professional; when buying insurance contact an insurance agent; and when investing hard earned money contact an investment broker. Therefore, it should stand to reason that when seeking to improve ones wellness as a practical step in health intervention or simply to enhance self-esteem and increase performance potential, a wellness professional should be contacted.

As with any professional service there is some type of fee involved. However, when one considers how much money is spent on entertainment and dining out it should become obvious that in a realistic approach there is money available to spend on a professional wellness program and/or professional wellness coach. If you elect to use a personal trainer, be sure to find out what certifications the personal trainer has and what those certifications represent in terms of attainment criteria. The trainer must also be quantifiably dependable and have the ability to motivate their clients. In an effective lifestyle modification program, whether through a trainer, mentor, personal coach or formal program, there are several important criteria for the participant:

1. Effective cardiovascular exercise

2. Effective resistance training

3. Effective nutritional modification

4. Effective support mechanism

5. Effective immune system education

6. Effective system to offset stress

7. Effective use of goals to attain success systematically

8. Effective time-management

Wellness of the body, mind and soul represents the missing link that can power up any success-oriented individual’s maximum potential for even greater success. No matter how successful one already is, if their goals fail to address their physical well being, they are not realizing their full potential. By adding proper exercise and proper nutrition to ones daily regimen goal achievement potential will be increased dramatically!

Short Video About Geoff Hampton Mentoring Programs: http://www.youtube.com/watch?v=oHLjwn3TeVw

Geoff Hampton Mentoring Programs

Identify your strengths in order to build on them and identify your weaknesses to overcome them and learn how to create your must successful year ever!

Programs For:

· Individuals

· Small Groups

Telephone, Skype or in-person!

Call TODAY: (865) 304-9409

Geoff Hampton is a motivational speaker, mentor & personal achievement coach. He can be contacted at (865) 304-9409 or online at: http://www.geoffhampton.org/

Effectively Engaging Personal Training

2011-09-21T13:54:00.000-07:00

When the "not yet fit" finally reach a point in their lives where they come to grips with their need for lifestyle change, many opt to join a wellness or health club. This sounds like a great idea! However, statistics will show that the failure rate among the "not yet fit" who pay good money to join a club is astronomical. Many ask, Why? The answer is simple. These businesses created initial new member offerings for new members that"sounded" like great ideas when first created.

A few examples of failed wellness and health club offerings for new "not yet fit" members:

1. The "Fitness Evaluation"

This is an initial offering for new members that generally includes time spent with a certified fitness professional whereby the new "not yet fit" member gets an overview of their current level of fitness (or lack thereof) and the fitness professional suggests a work out program for the person.

2. The "Fitness Orientation"

This is a similar venue to the "fitness evaluation". Both are designed with an imagining that somehow the new"not yet fit" member will become so inspired that they suddenly and without warning combust into a motivated regular exerciser!

3. The "Equipment Orientation"

This initial new member offering is the most misguided of all. It presumes that by having a certified fitness professional explain how to use the equipment correctly, the new "not yet fit" member will now be motivated to work out on their own.

4. The "Free Session(s) With A Personal Trainer"

This new member program is based on double false assumptions. One is that the session(s) with the personal trainer will inspire the new "not yet fit"member to become an exerciser or client. The second false assumption is that the personal trainer in 90% of the clubs who have no idea how to create a client from this opportunity will nonetheless create a client.

The industry model for assisting the people who make a decision to join is extremely misleading. The "free fitness assessment", the "free fitness evaluation", the"free equipment orientation", the "free session (s) with a personal trainer" DO NOT create a regular exerciser where one did not exist before these weak offerings were engaged.

What does the new "not yet fit" member really need? They need personal training. They DO NOT need a couple of sessions and done. The DO NEED a comprehensive personal training program that will educate, motivate and lead the person away from their sedentary lifestyle. "Joining a club" is now and has always been viewed as a "membership" by the wellness center or health club. It IS NOT. It is a lifestyle modification opportunity and should be viewed as such.

The new "not yet fit" member will not change long-term inactivity based upon one or two meetings of any kind with a fitness professional. What they NEED is behavior modification. How does one attain and sustain true and lasting behavior modification? Through a continuum of professional education, motivation and leadership. In a wellness center or health club personal training offers the best solution.

The new "not yet fit" member is very likely to drop out in a short period of time without personal training being offered as a continuum of lifestyle change and behavioral modification. When this has not happened, the "not yet fit" member explains upon cancellation to the club or business that it's "the economy". With insufficient knowledge of member failure dynamics the club or business buys into that excuse and the person who wanted to change their quality of life devolves back into their old lifestyle and nothing happened except that their failed thinking has been reinforced.

Imagine these two scenarios:

New Member A joins and becomes active in regular exercise. Previously they were inactive, but for whatever reason they are now active. They were barely able to afford the membership, but joined anyway.

New Member B joins and does not become active in regular exercise. Previously they were inactive, and even after they joined they remained inactive. They were barely able to afford the membership, but joined anyway.

The economy then softens. New Member A Is affected financially, but due to their experience in positive lifestyle change through regular exercise, they remain a member. New Member B has not experienced anything related to regular exercise and it's potential benefit so they quit. Why do they say they are quitting? The economy. The truth? Lack of results.

Again, what does the industry offer these "not yet fit"folks in hopes of creating a regular exerciser where there was not one before they joined? "Free fitness evaluation", "free fitness orientation", "free equipment orientation" or "free session (s) with a personal trainer".Very ineffective.

Think about the people who are joining who are "not yet fit". Only a very small percentage engage these programs. The already fit reject them outrightly. So what is the purpose? None that is quantifiably accurate.

In most clubs or wellness businesses that do not yet understand the true dynamics of personal training the culture evolves with a plethora of excuses as to why personal training doesn't work or won't work. The trainers want to do "fitness assessments". Here is a formula to quantify the lack of success through ineffective offerings; In the first five months of 2010 how many people signed up at the club (s) _____ How many actually did their "fitness assessment"? _____ What about all the others who did not and are are likely going to cancel? How many of the ones who joined and went to their "fitness assessment" became personal training clients? _____ If not many then they too are at risk for cancellation due to the "economy" so to speak.

The home grown excuse diatribe continues with "our members can't afford it", "It's too expensive" and "our personal trainers don't want anymore personal trainers". This is an example of Henry Fords, "Think you can, think you can't, either way you're right" in practical application. It also exemplifies two other relevant quotes; "The great enemy of the truth is very often not the lie, deliberate, contrived and dishonest, but the myth, persistent, persuasive and unrealistic." John F. Kennedy; "Doing the same thing over and over again and expecting a different result is a symptom of insanity." Albert Einstein

It's time to reject failed thinking and look at the real possibilities of true success potential. Time to over ride the negative obstacles that create the perfect storm of mediocrity or worse. The real goal is to create strong and success oriented personal training offerings in as many clubs as possible that offer the best chance for success to the "not yet fit" folks who decide to join.

What about self-employed personal trainers?

Self-employed personal trainers often fail to reach their full potential due to lack of coaching or mentoring. We have a strong personal training mentoring program. Inquire today and create your most successful year ever!

Make the call: (865) 304-9409

Maximum Performance - Be the best

2011-01-15T19:10:00.001-08:00

Being the best in whatever you do is what maximum performance is all about. But being the best rarely occurs as an unplanned spontaneous event. And simply wishing for it lacks any real potential for fulfillment. Being the best requires vision and desire, which are the primary ingredients for potential. And potential becomes reality when it is supported by consistent, motivated, goal-based performance, along with strong coaching.

Prepare your brain

Being the best begins at the start of every day. It means rising early and getting your body and mind in gear. Early morning is when the brain is prepared to operate at its maximum efficiency. It has not yet been clouded by events that evolve during the course of the day and, unless the person has been consumed by worries during the night, the brain is ready to deliver to the best of its capabilities.

Three things that can help the brain to be its best are allowing for some type of "quiet time" devoted to reflection or creativity, followed by physical exercise and then proper nutrition. No matter how motivated an individual is, their maximal performance and ability to attain goals and exceed expectations will always be enhanced through exercise of the body and the brain, accompanied by proper nutrition.

Potential clients are always more likely to listen to someone who is motivated and fit. The positive impact of a healthy lifestyle are sold short in the business world. True emotional selling comes from an individual's self concept projected to the potential customer. The self concept is exemplified by appearance, motivation and demeanor.

Pursue integrity with vigor

An individual who wants to be the best needs to be an evangelist for integrity. Whenever a potential customer has a question and is answered with ambiguity, or even worse, half-truths or false information, it is an unacceptable disgrace. Maximal performance must never include deception.

Rely on goals

Another essential component to being the best is to review your goals daily and focus on strategies to enhance performance. All goals should be written down in order to make them visual. The adage, "Anything the mind can conceive and believe, it can achieve," is true.

Setting and attaining goals is related to commitment. For someone to consistently attain and/or exceed their goals, they must be motivated from their heart as well as their brain. True success is more emotional than cerebral. The brain must believe that the individual can attain the goals, which is cerebral, but the actual attainment of the goals comes from an emotional commitment that will not allow for failure.

Too many lightly dismiss failure to attain their goals as no big deal. They say, "I'll do better next time!" which is the right cerebral commitment, but it also accepts the failure to attain the goals and sets the failure cycle in motion. The failure cycle is easy to recognize. The "I'll do better next time!" statement is repeated for a period of time until it becomes distinguishably distasteful, and the terminal disease of negativity begins to reveal itself to the individual and their coach.

Evaluate performance

The job of the business coach is to get the individual and the team on target at the beginning of the goal cycle and inspire them to stay on or ahead of target throughout the goal period. Failure to attain set goals is thus a mutually shared burden. Performance must be evaluated daily both by the individual through self-examination and by the coach to identify positive and negative trends and modify the methodology accordingly.

Maximum success can only occur when all of these ingredients are in place and the coach, the individual and the team work together effectively as a team with one goal in mind...to TRULY be the best.If you would like additional information on this issue, please feel free to contact me at: (865) 304-9409

Or e-mail: perform_max@att.net

Excellence in Performance - Removing the blinders

2010-12-25T11:33:00.000-08:00

"Excellence" seems is one of the most misunderstood words in the English language. How many times have you seen the word dishonored in daily operations of businesses who proclaim "excellence" in word or deed? While everyone wants to project to their customers and staff team that they are seeking excellence in performance, the reality is that mediocre performance is often rewarded as though it were superior. In this economy the time has come to ante up.

Excellence in performance requires commitment. And commitment requires goals and motivated performance resulting from strong staff training, education and motivation. Nothing else will result in attaining excellence in performance.

There are many common stumbling blocks to attaining excellence. Following are the 10 most common errors that can derail excellence in performance:

• Excellence is not mediocrity.

• Excellence is not situational.

• Excellence is not being negative.

• Excellence is not inconsistent.

• Excellence is not deceitful.

• Excellence is not making excuses.

• Excellence is not blameshifting.

• Excellence is not repeating the same mistakes.

• Excellence is not strictly about personal gain.

• Excellence is not influenced negatively by obstacles.

Commitment to excellence is the core value that enables ordinary individuals to accomplish extraordinary success. To attain performance excellence, the previously listed obstacles must be avoided at all cost.

The excellence in performance test

The first step in seeking excellence in performance is to take the following test:

In evaluating your personal performance, write down these 10 obstacles and list the number of times you fell prey to these situations in the last week:

1. Mediocrity. How do you discern mediocrity? If you are accepting less than optimal performance in any situation.

2. Being situational. How do you determine if you are situational? If you perform at different levels based on the situation. For example, a staff person may perform one way in the presence of leadership and perform at a lesser level in the absence leadership.

3. Being negative. It is easily identifiable if you are falling into this trap.

4. Being inconsistent. If you find you are really motivated one day and the next day you are flat, you are inconsistent.

5. Being deceitful. There are no differing levels of deceit. A lie is a lie is a lie. Some individuals seem to grade lying as less or more important based on the act being covered up. In seeking true excellence, there is no lie that is OK.

6. Making excuses. When an individual tries to find a reason why they failed to achieve a certain goal or accomplish a certain task, they may make up an excuse. The excuse seems very real to the mediocre performer. To the individual seeking excellence in performance, excuses are repugnant.

7. Blameshifting. This is once again rooted in failure to perform. With this situation, the individual blames their failure to perform on another person or on perceived obstacles.

8. Repeating the same mistakes. This is probably the most common obstacle for mediocre performers. Football coach Bobby Bowden says,"The worst mistake is to continue to practice the same mistake." This problem must be overcome to attain excellence in performance.

9. Focusing strictly on personal gain. If an individual is concentrating on their own personal gain, their motives are weak. Excellence in performance is about striving to be the best for the benefit of everyone.

10. Being influenced negatively by obstacles. Obstacles are a fact of life. How an individual responds to the obstacles is what separates excellence in performance from everything else. It is essential to establish and engage counter measures to all common obstacles.

Once you complete the test, there several important considerations that will open the door to performance excellence:

• Quantifying your personal performance.

How is this done currently? Is it based on guesswork or real performance indicators?

• What steps are currently being taken to improve your performance?

Do you have a coach or a mentor? If not, then what is the method of new knowledge attainment?

Remember that every act done every day by every staff team member has a direct impact on the success or failure of a business. Every action affects goals on every level. In commitng to excellence in performance, there will only be positive impacts. Make that your passionate goal.

If you have any questions about attaining excellence in performance please feel free to email us at Perform_Max@att.net or go to our website at http://www.geoffhampton.org/ or join us on Youtube at: http://www.youtube.com/user/PerformMaxSystems

Net membership growth - Results Assured Program!

2010-07-23T16:54:00.000-07:00

The health, fitness and wellness business continues to experience fluctuations in the critical performance standard of net membership growth. Most health and fitness clubs along with medical fitness centers continue to engage the erroneous barometer of success measuring new membership sales alone. The only true gauge of successful business operation in our industry is bottom-line profitability measured through all the components related to net membership growth.

While many wellness, fitness and health businesses are experiencing an upsurge in new membership sales, many remain flat, or worse, devolving membership sales. For almost all clubs there has been an increase in attrition that can quickly outpace new membership sales. This is the beginning of the disaster cycle if you do not have a business model in place that is designed for two things:

1. Maximum net membership growth

2. Perpetual increase of all elements relative to net membership growth

With the spike in attrition over the past twelve months there have been many "theories" advanced; Some blame the economy, others blame those who joined and dropped out with a plethora of "proven" reasons why they dropped out, blaming the persons who dropped out and not the business they joined for the cancellation!

Uh huh. If you and your business are ready for maximum net membership growth development within a model that is designed for perpetual growth, then you need the one and only GLH Open Systems Management model.

The GLH Open Systems Management model reconfigures staff team culture and engages previously unused counter-measures for slowing attrition while at the same time increasing new membership sales, personal training, group exercise and massage therapy service lines. No other model even comes close to the performance potential of this revolutionary business model!

Now Perform MAX Systems offers a new program called the "Results Assured" program that puts 50% of our standard guaranteed income into a performance bonus based on 25% net membership growth and 25% personal training increase over the previous year same period of performance. The program is six months in duration and utilizes bi-weekly on-site staff education, motivation and leadership training for maximum impact.

Our standard income guarantee? $1,500 per day plus travel related expenses. That in itself is modest compare to many who espouse so called solutions that don't even work! For this unique program we put our money where our mouth is! 50% ($750) per visit goes into the performance bonus. So does 50% of the travel related expenses! Upon attainment of the agreed to increase, the remaining 50% is paid to us. If we do not reach that benchmark performance standard that was mutually agreed to then no bonus is paid.

What type of business does it work best for? Large multi-purpose health and fitness businesses, medical fitness centers and pretty much every related business that sells memberships, has personal training and has group exercise! NOT ALL clubs will be able to participate. Due to the fact that we put 50% of our income at risk, only clubs that have a staff team that is open to learning a new and dynamic system and has the ability to be motivated to superior performance will be considered.

The program is new so references are limited at this time. For large multi-purpose health and fitness centers, please feel free to check with The Westmoreland Athletic Club located in Greensburg, PA. Their President and CEO Dennis Doyle will be happy to discuss the program with you.

For medical fitness centers, please feel free to check with Baptist Healthplex with two locations; 1. Clinton, MS (located on the campus of Mississippi College) 2. Downtown Jackson, MS The Executive Director, David Carpenter will be happy to discuss the program with you.

Time to close the "old school"! We can easily disprove the "School of False Assumptions"! Time for one thing! Outperform anybody and everybody else with the GLH Open Systems management model! Call us today at (865) 304-9409 or e-mail us at Perform_Max@att.net

Net Membership Growth - The Model vs The Economy

2010-06-24T06:47:00.000-07:00

Our Nation is in the grips of a stunning economic downturn. Realists have addressed the situation with zeal, renewed enthusiasm and have engaged counter measures to help offset the situation. They are not in denial.

The wellness and health club business has been hit especially hard in the attrition department and ancillary income streams. While some see steady new membership sales, the spike in attrition is crippling any hope for most in the all important performance barometer of positive net membership growth.

For the people who are in denial and are unable to see the truth of the issue it may be due to the debilitating conditions associated with the advanced stages of the condition known commonly as “Ostrich Effect” ( http://en.wikipedia.org/wiki/Ostrich_effect ). These afflicted folks proclaim that nothing is wrong and think that they simply need to "work harder". Something is clearly wrong, yet these impaired individuals perceive the opposite. If they do not wake up in time they put their business and their ability to serve their clients at risk.

Almost every industry has been seriously impacted by the effects of the economic climate. THAT is the truth. New business, retention of existing clients and other revenue streams have been negatively impacted for most business operators.

This impact has to do with economic conditions for sure. However, the bigger revelation is how under prepared most businesses have been through business modeling that was never designed to lead them to their true performance potential.

Two factors that have greatly contributed to performance potential actualization in this economic crisis;

1. Old School Clingology (Clingology is not a real word)

2. Advanced Utilization of False Assumptionology (Assumptionology is not a real word)

Old school clingologists have been convinced that "the way we have always done things" is still a viable counter measure to current market conditions. In other words, they still believe that doing things the same way as they always have will produce a different outcome. Einstein had a thought relative that form of bizarre thinking. He said it was a sign of insanity!

The school of false assumptionology is another failed business model. In the school of false assumptionology the business operator has created false notions about what success is or is not and in their mind their model is successful even in spite of obvious and quantifiable evidence to the contrary! I think Einstein's assumption is very applicable here also!

What this economic downturn has done more than anything else is to expose fraudulent business models that were supposedly designed for "success"! Look at how many wellness and health businesses are being crippled with crushing quarterly losses. Many have, under dire false assumptions cut their budget for staffing in a misguided effort to thwart losses. Some have falsely assumed that if there is a spike in attrition representing a decrease in total current memberships, then it makes sense to them to cut staffing. The truth? This false assumption reduces the level of customer service for the active members who are not yet dropping out, but as an unintended result, through the reduction in service delivery, attrition as actually fueled. It is incomprehensible to imagine what they must have been thinking prior to this stern test of performance potential.

Any business that is willing to engage some form of maximum performance methodology has at least managed to survive and many even thrive in this climate! How? By truly engaging the power that every business has...but so few effectively utilize.

For business that truly want to know how they are doing, they should employ a SWOT (Strengths, Weaknesses, Opportunities and Threats) analysis done by a professional business consultant so that the business can clearly identify why they are or are not sustaining success potential in this economy.

The foundation upon which any business is constructed is the starting point for true performance potential. Most business were built on the shifting sands of arrogance and under informed thought process. Shifting sand is washed away by the flood of economic downturn.

Strong foundations are built on the knowledge that a motivated staff team with a shared vision of success provides the only opportunity for maximum success. Then by engaging a motivated staff that works together in a synergistic manner the landscape evolves whereby maximum success potential is possible. Then the team must conjure up how to deliver previously unimaginable levels of customer service throughout every department...every day! Then effective goal setting, motivational support, performance benchmark standards in all departments and performance analysis enable the strong foundation in which to begin to build the maximally successful performance potential.

Then the business must shift their focus from new membership sales as the barometer to measure success to net membership growth. Net membership growth entails new membership sales, new member referrals (the number one source of new memberships), point of sale engagement into group exercise (aerobics), personal training and other behavior modification programs for the new member.

Help explode arrogance and denial that has crippled our economy and attack success solutions with strong and unflinching confidence. Something is wrong...but difference makers can change the landscape to a new and positive dimension in no time! As Nike says..."just do it"!

Don't continue to have your success potential and your members success potential limited by "old school" thinking and "false assumptions" that are blatantly and quantifiably FALSE! Join the evolution revolution through the GLH Open Systems management model that is designed for maximum success for both the "not yet fit" populations and also for the businesses who claim to want to serve them.

How?

There are several options.

On-site Business Development - Our new "Results Assured" Business Development Program

Business development through our current Regional Training Centers.

GREATER CINCINNATI AREA - Tri-Health Fitness & Health Pavilion - Cincinnati, OH:

http://www.trihealthpavilion.com/

MS, AL, AR, LA - Baptist Healthplex - Clinton, MS:

http://www.mbhs.org/med_serv/wellness/healthplex.htm

GREATER CHICAGO AREA - NCH The Wellness Center - Arlington Heights, IL:

http://www.nch.org/wellness-facilities/wellness-center/index.php

HARRISONBURG, VA - RMH Wellness Center - Harrisonburg, VA:

http://www.rmhwellnesscenter.com/

GREATER AUGUSTA, GA - Health Central - Augusta, GA

http://universityhealth.org/body.cfm?id=39144

Personal Training - Effectively engaging the not yet fit in personal training -> http://bit.ly/aMrTfV

PERSONAL TRAINING - The Evolution Revolution; Personal Training Business Development Manual/Power Point Presentation -> http://bit.ly/cWGTMc

Membership Sales - The GLH Open Systems management Model Membership Sales Business Development Manual

Perform-MAX Systems on FaceBook --> http://www.facebook.com/pages/Perform-Max-Systems/123258004369779?ref=ss

Perform-MAX Systems on Twitter --> http://twitter.com/performmaxsystm

Or, call today: (865) 687-8554 for more information about on-site staff training and business development programs.

Or via e-mail: Perform_Max@att.net

* SPECIAL OFFER: Complimentary 15 minute phone consultation to evaluate your current performance limiters and determine a powerful pathway for you in order to maximize your true success potential. Call (865) 687-8554 today to arrange your complimentary consultation!

Greater Augusta, GA Area - Membership sales & retention seminar

2010-06-08T06:29:00.000-07:00

"Maximum Performance - For the membership sales staff"

Membership Sales & Retention Development

Program Date: Thursday June 24, 2010

Time: 10:00am – 1:30pm

Registration Deadline: Friday June 18, 2010

Program Location:

Health Central
945 Broad Street
Augusta, GA 30901

Read about this wellness center --> http://universityhealth.org/body.cfm?id=39144

About The Presenter:

Geoff Hampton specializes in hospital based wellness center and large multi-purpose health club staff team development. He is the creator of the GLH Open Systems Management model that is revolutionizing the way businesses analyze their true performance effectiveness through bench mark standardization in all departments. His primary focus is net membership growth. In creating the culture required for maximum net membership growth Hampton educates attendees and clients about the critical relationship between membership sales, group exercise, personal training and membership referrals for the “not yet fit”.

What will you and your staff team learn?

This seminar will educate, motivate and lead your staff toward maximum performance in both new membership sales and membership retention. While many clubs are experiencing some recent increased activity in new membership sales, most are seeing a significant increase in attrition.

This program engages The GLH Open System Management Model and demonstrates clearly how to increase new membership sales and retention through net membership growth.

This session includes performance benchmark standardization in key elements of new membership sales, performance tracking, goal setting, increased personal training and increased group exercise participation at the point of sale. This is not “theory”. This is maximum success through practical application of a proven system that works!

Who Should Attend?

Hospital Administrators, Executive Directors, Programming Department Heads, Personal Training Directors, Directors of Rehab, Personal Training Staff, Rehab Staff, Group Exercise Directors, Sales Managers, Sales Staff & Front Desk Department Heads.

Registration Pricing: $129 per person

Mail In Registration Form (Call to guarantee registration space)

Your Name: _____________________________________________

Your Title: ______________________________________________

Your E-mail Address: _____________________________________

Club or Business Name: ___________________________________

Street/Mailing Address: ____________________________________

City, State, Zip: __________________________________________

Business Phone #: ________________________

I have enclosed a check for $________________

Make all checks payable to: Club Marketing Resources

Mail to: P. O. Box 30891 * Knoxville, TN * 37930

OR - Call for PayPal credit card payment option

Additional Attendees:

1. _________________________________________________

Title: ________________________________________________

2. _________________________________________________

Title: ________________________________________________

Registration is strictly limited for maximum impact for attendees.

Call today to register! (865) 687-8554

Or E-Mail Perform_Max@att.net

MS, AL, LA, AR Area seminar - "Pumpin' up your personal training business"

2010-06-08T06:01:00.000-07:00

"Maximum performance for the personal training staff"

Personal training business development seminar

Program Date: Thursday June 17, 2010

Time: 10:00am – 1:30pm

Registration Deadline: Friday June 11, 2010

Program Location:

Baptist HealthPlex
102 Clinton Parkway
Clinton, MS 39056

Read about this beautiful wellness center:

http://www.mbhs.org/med_serv/wellness/healthplex.htm

About The Presenter

Geoff Hampton specializes in hospital based wellness center and large multi-purpose health club staff team development. He is the creator of the GLH Open Systems Management model that is revolutionizing the way businesses analyze their true performance effectiveness through bench mark standardization in all departments. His primary focus is net membership growth. In creating the culture required for maximum net membership growth Hampton educates attendees and clients about the critical relationship between membership sales, group exercise, personal training and membership referrals for the “not yet fit”.

What will you and your staff team learn?

Personal training is an area that our industry has long underestimated. We require our personal trainers to have recognized personal training certifications, yet as an industry we have no expectation that they will know how to develop the clubs personal training business.

In this dynamic staff training program you and your staff will learn how to develop significant client increases while avoiding the stigma of “selling” personal training. Learn about the importance of benchmark performance standardization, performance tracking, developing a continuum of personal training for the “not yet fit” and how to create a comprehensive club culture designed for maximum personal training performance.

Also learn how to create a dynamic relationship whereby your membership sales staff help educate, motivate and lead new members to your personal trainers in a manner that almost assures new client development.

Who Should Attend?

Hospital Administrators, Executive Directors, Programming Department Heads, Personal Training Directors, Directors of Rehab, Personal Training Staff, Rehab Staff, Group Exercise Directors, Sales Managers, Sales Staff & Front Desk Department Heads.

Registration Pricing: $129 per person

Mail In Registration Form (Call to guarantee registration space)

Your Name: _____________________________________________

Your Title: ______________________________________________

Your E-mail Address: _____________________________________

Club or Business Name: ___________________________________

Street/Mailing Address: ____________________________________

City, State, Zip: __________________________________________

Business Phone #: ________________________

I have enclosed a check for $________________

Make all checks payable to: Club Marketing Resources

Mail to:

CMRI - Perform-MAX Systems
P. O. Box 30891
Knoxville, TN 37930

OR - Call for PayPal credit card payment option

Additional Attendees:

1. _________________________________________________

Title: ________________________________________________

2. _________________________________________________

Title: ________________________________________________

Registration is strictly limited for maximum impact for attendees.

Call today to register! (865) 687-8554

Or E-Mail Perform_Max@att.net

"The not yet fit" - Potential for success - real or imagined?

2010-05-30T05:32:00.000-07:00

In today's rapidly changing healthcare and health focus culture the "not yet fit" are being encouraged at every turn to engage positive lifestyle change to improve their health and wellbeing. Many of the current epidemic of lifestyle related ills can either be prevented through exercise and effective nutritional intake or at the very least minimized. Folks who have already been afflicted can improve their quality of life significantly through exercise and effective nutritional reform. Fact or speculation? FACT.

Who has the best chance to educate, motivate and lead these "not yet fit" populations to true success in these venues of lifestyle modification? Any business that engages safe and effective exercise is at the top of the list. CNN can file reports that exercise does not help anyone lose weight or gain health benefits, but that is false. Some easily disputable findings released and an international news giant runs to print it to the detriment of those who need help the most. The "not yet fit"!

Exercise is now being touted as "medicine". What a great conceptualization! However, for anyone to tout exercise as "medicine" and continue to lack the understanding of what it really takes to educate, motivate and lead the "not yet fit" to true lifestyle change through exercise is really no different than the "old school" health club model which baited "not yet fit" folks to join and then was hopeful they would never show up again.

The "Old School" Model = 1 not yet fit person + high pressure sales + false hope = failure for the "not yet fit"

Now, the "school of false assumptions" is luring the "not yet fit" to join their businesses through a different, but still failure driven model. At the same time, touting "exercise is medicine".

The "School of False Assumptions" Model = 1 "not yet fit" person + false claims that a free fitness evaluation/free fitness assessment/free session with a personal trainer will enable success = failure for the "not yet fit"

Fact or speculation?

FACT

Prove it? Okay. If you subscribe to the "school of false assumptions" model here is your challenge:

1. Analyze active participation by % of new members who have joined since January of 2010

2. Analyze the level of activity of those who are now dropping out due to the "economy" as they say

3. Analyze how many already fit or regular exercisers are dropping out now because of the "economy"

Analysis will prove that folks who never got started exercising are the ones who are dropping out. This despite a virtual promise to help. You know..."exercise is medicine".

So which is more egregious? To sell a "not yet fit" person a membership with no hope that they will use it or to sell a "not yet fit" person a membership with false hope that never materializes?

The beginnings of true change to educate, motivate and lead the "not yet fit" can only happen when the focus is on REAL success planning for that person that is being offered hope. The "not yet fit" are not yet fit due to a vicious cycle of repeated failures. They "hope" and "wish" for success but have a deep seated fear and expectation of failure. That is why it is so easy for a predatory approach like the "old school" to take their money and run.

False Assumptionology (the foundational thinking within the school of false assumptions):

1. Front desk - The fitness staff, personal trainers and group exercise (aerobic) instructors must be certified and maintain that certification during employment. That's good! How about the front desk? You know...the department that has far and away the most daily interactions with members, prospects, dignitaries, press or whomever enters the facility? What certification is required of them? NONE. In fact...most front desk staff have little understanding of most if any of the offerings made to new "not yet fit" members and how important it is to exceed their expectations every day they enter the club.

2. Membership sales related staff - No certification and little effective training. In fact most wellness/fitness facilities use cross-responsibility (staff that do multiple jobs) staff to do membership sales in a false assumption that this technique will save money in the budget! FALSE! The net result is poorly trained staff reluctantly trying the get "not yet fit" folks to join. If exercise is "medicine" then that is a case of malpractice! The "not yet fit" person who ventures into the facility has a NEED to join and a greater NEED to succeed if they join! If they do not join...or worse yet...they join and fail, their deep seated fear of failure has been reinforced!

3. New member offerings - Imagining that a "free" fitness orientation or evaluation will somehow spontaneously and without warning create a regular exerciser where before there was none is ludicrous. The reason the "not yet fit" are not yet fit is because they are not yet in a success cycle. How do you create a success cycle for them? By understanding that it is not a "membership" that will make the difference for them, but a behavior modification!

4. Personal training - During the personal training certification process not one iota of business development strategy is offered. Simply how to deliver safe and effective prescriptive exercise for clients. Many businesses offer new "not yet fit" members an "exercise equipment orientation" under the truly false assumption that in a few sessions about equipment they will somehow overcome their long-term behavior of non-exercise and suddenly opine to work out everyday! Not only is this utterly false, but the business that does this deludes their own thinking into believing that this technique works. IT DOES NOT. See above analysis suggestions for quantifiable evidence to the contrary. Personal training must be delivered in a continuum for "not yet fit" populations if it is to be effective as behavior modification applications.

5. Group exercise (aerobics) - Personal training and group exercise are the two most important early engagement strategies in trying to educate, motivate and lead the "not yet fit" to lifestyle modification success. Group exercise should be engaged for all new members at the point of sale.

If there is to be real hope for the "not yet fit" then there there needs to be radical evolution in an industry that really can make a profound difference for those who need it the most. No more "old school". No more "school of false assumptions". Now? Join the evolution revolution through the GLH Open Systems management model that is designed for maximum success for both the "not yet fit" populations and also for the businesses who claim to want to serve them.

How?

There are several options.

Regional business development through our current Regional Training Centers.

GREATER CHICAGO AREA - Upcoming seminar - "Pumpin' Up Your Personal Training" Seminar - June 10th -> http://bit.ly/dwaTH4

HARRISONBURG, VA - Upcoming seminar - "Pumpin' Up Your Personal Training" Seminar June 30th -> http://bit.ly/93h1g2

GREATER CINCINNATI AREA - Upcoming seminar - Pump up your new membership sales, retention & personal training -> http://bit.ly/9XpFsc

GREATER AUGUSTA, GA area seminars --> http://bit.ly/aWeEmU

PERSONAL TRAINING - The Evolution Revolution; Business Development Manual/Power Point Presentation -> http://bit.ly/cWGTMc

Perform-MAX Systems on FaceBook --> http://www.facebook.com/pages/Perform-Max-Systems/123258004369779?ref=ss

Perform-MAX Systems on Twitter --> http://twitter.com/performmaxsystm

Or, call today: (865) 687-8554 for more information about on-site staff training and business development programs.

Or via e-mail: Perform_Max@att.net

Greater Chicago Area - "Pumpin' up your personal training!"

2010-05-27T20:01:00.000-07:00

"Maximum performance for the personal training staff"

Personal training business development seminar

Program Date: Thursday June 10, 2010

Time: 10:00am – 1:30pm

Deadline: Monday June 7, 2010

Program Location:
The Wellness Center
900 West Central Road
Arlington Heights, IL 60005

Read about this beautiful wellness center! --> http://bit.ly/ctXeUf

About The Presenter
Geoff Hampton specializes in hospital based wellness center and large multi-purpose health club staff team development. He is the creator of the GLH Open Systems Management model that is revolutionizing the way businesses analyze their true performance effectiveness through bench mark standardization in all departments. His primary focus is net membership growth. In creating the culture required for maximum net membership growth Hampton educates attendees and clients about the critical relationship between membership sales, group exercise, personal training and membership referrals for the “not yet fit”.

What will you and your staff team learn?
Personal training is an area that our industry has long underestimated. We require our personal trainers to have recognized personal training certifications, yet as an industry we have no expectation that they will know how to develop the clubs personal training business.

In this dynamic staff training program you and your staff will learn how to develop significant client increases while avoiding the stigma of “selling” personal training. Learn about the importance of benchmark performance standardization, performance tracking, developing a continuum of personal training for the “not yet fit” and how to create a comprehensive club culture designed for maximum personal training performance.

Learn how to create a dynamic relationship whereby your membership sales staff help educate, motivate and lead new members to your personal trainers in a manner that almost assures new client development.

Who Should Attend?
Hospital Administrators, Executive Directors, Programming Department Heads, Personal Training Directors, Directors of Rehab, Personal Training Staff, Rehab Staff, Group Exercise Directors, Sales Managers, Sales Staff & Front Desk Department Heads.

Registration Pricing: $129 per person

Mail In Registration Form (Call to guarantee registration space)

Your Name: _____________________________________________

Your Title: ______________________________________________

Your E-mail Address: _____________________________________

Club or Business Name: ___________________________________

Street/Mailing Address: ____________________________________

City, State, Zip: __________________________________________

Business Phone #: ________________________

I have enclosed a check for $________________

Make all checks payable to: Club Marketing Resources

Mail to:
CMRI - Perform-MAX Systems
P. O. Box 30891 * Knoxville, TN * 37930

OR - Call for PayPal credit card payment option

Additional Attendees:

1. _________________________________________________

Title: ________________________________________________

2. _________________________________________________

Title: ________________________________________________

Registration is strictly limited for maximum impact for attendees.

Call today to register! (865) 687-8554

Or E-Mail Perform_Max@att.net

Harrisonburg, VA - "Pumpin' up your personal training!"

2010-05-27T19:51:00.001-07:00

"Maximum performance for the personal training staff"

Personal training business development seminar

Program Date: Wednesday June 30, 2010

Time: 10:00am – 1:30pm

Deadline: Friday June 25, 2010

Program Location:
RMH Wellness Center
501 Stone Spring Road
Harrisonburg, VA 22801

Read about this beautiful wellness center! --> http://bit.ly/ddRYAj

About The Presenter Geoff Hampton
Geoff Hampton specializes in hospital based wellness center and large multi-purpose health club staff team development. He is the creator of the GLH Open Systems Management model that is revolutionizing the way businesses analyze their true performance effectiveness through bench mark standardization in all departments. His primary focus is net membership growth. In creating the culture required for maximum net membership growth Hampton educates attendees and clients about the critical relationship between membership sales, group exercise, personal training and membership referrals for the “not yet fit”.

What will you and your staff team learn?
Personal training is an area that our industry has long underestimated. We require our personal trainers to have recognized personal training certifications, yet as an industry we have no expectation that they will know how to develop the clubs personal training business.

In this dynamic staff training program you and your staff will learn how to develop significant client increases while avoiding the stigma of “selling” personal training. Learn about the importance of benchmark performance standardization, performance tracking, developing a continuum of personal training for the “not yet fit” and how to create a comprehensive club culture designed for maximum personal training performance.

Learn how to create a dynamic relationship whereby your membership sales staff help educate, motivate and lead new members to your personal trainers in a manner that almost assures new client development.

Who Should Attend?
Hospital Administrators, Executive Directors, Programming Department Heads, Personal Training Directors, Directors of Rehab, Personal Training Staff, Rehab Staff, Group Exercise Directors, Sales Managers, Sales Staff & Front Desk Department Heads.

Registration Pricing: $129 per person

Mail In Registration Form (Call to guarantee registration space)

Your Name: _____________________________________________

Your Title: ______________________________________________

Your E-mail Address: _____________________________________

Club or Business Name: ___________________________________

Street/Mailing Address: ____________________________________

City, State, Zip: __________________________________________

Business Phone #: ________________________

I have enclosed a check for $________________

Make all checks payable to: Club Marketing Resources

Mail to:
CMRI - Perform-MAX Systems
P. O. Box 30891 * Knoxville, TN * 37930

OR - Call for PayPal credit card payment option

Additional Attendees:

1. _________________________________________________

Title: ________________________________________________

2. _________________________________________________

Title: ________________________________________________

Registration is strictly limited for maximum impact for attendees.

Call today to register! (865) 687-8554

Or E-Mail Perform_Max@att.net

Health & Wellness Business - Economic Climate Is What You Make of It

2010-03-06T14:41:00.000-08:00

The current economic climate in the U.S. seems to dominate the news recently. As a result, all the doomsday prognosticators are dutifully spreading their poison, and the bad news spreads like wildfire. The truth is, in times of economic uncertainty, wellness/fitness operators who don’t over or under react will thrive.

The importance of strong leadership

It all boils down to planning and leadership. Employees always follow the tenor set by their leaders. If leaders have planned poorly, it will show. If leaders have the "deer in the headlights look," it will also show. And staff members will respond accordingly. Likewise, if a wellness/fitness operator scales back operations and creates a vision of a business waiting for the grim reaper, the result will be predictably negative. Staff and members alike will feel the sense of impending doom. Great leaders are created during unpredictable times like these. Just as certainly, poor leaders are revealed under the same market conditions.

There was a famous football coach at my alma mater (University of Tennessee) many years ago named General Robert Neyland. One of Neylands’ contemporaries paid him a great compliment with the following quote (southernized version): "He can take hisn’s and beat yourn’s, or he can take yourn’s and beat hisn’s!" Translation: It didn’t matter who the General was coaching because he would inevitably make them winners. He was the epitome of great leadership. He didn’t care about economic conditions, recruiting climate or anything else. He knew how to win, and win he did. That’s leadership!

Capitalizing on gloomy news

With these predictions of gloom and doom, the population at large will tend to gravitate toward uplifting endeavors to help them cope with the economic climate. As the press "creates the news" of gloom and doom, they also continue to report on the importance of health and wellbeing. Additionally, on just about every cable network there are fitness programs, nutrition programs, diet programs, infomercials for home exercise equipment and all types of messages urging the general public to take care of themselves through healthy lifestyle modification.

Who is best suited to answer the needs of a stressed-out population during times like these? Wellness/fitness operators, of course. Home exercise equipment always seems like such a great idea to people who are not educated about the failure rate for most home exercise endeavors. However, most home exercise equipment either ends up as a convenient clothes horse or an inconvenient dust collector. The wellness/health industry must reach out to satisfy these needs.
Targeting the right markets Now is the time to get creative and bold. This does not mean increasing your spending significantly, it means rethinking what you are currently doing. The three groups who need the most help during these trying times are the corporate, “not yet fit” and aging markets.

If your facility is not currently pursuing these three markets vigorously, you are missing a truly golden opportunity. These markets are perfect candidates for membership and special programs during the current economic upheaval.

The corporate market. The corporate market needs to maximize employee performance now more than ever before. Wellness/fitness operators, if properly prepared, can reap a bountiful harvest. However, a half-baked, outdated approach will not work. The corporate marketplace is brimming with hope at the prospect of a wellness program that will truly offer employees an opportunity to effect lifestyle change. Remember, corporations’ primary concern is their sedentary employees. These are the employees who don’t go to wellness/health clubs, so be creative in creating programs for them.

The “not yet fit” market. The “not yet fit” market is partially comprised of the previously mentioned sedentary employees. It is, however, much larger than that. It also includes sedentary housewives, sedentary non-professional workers and many other groups. This market is getting plenty of media coverage as to the importance of getting off the couch and into an exercise program.

The aging market. The aging market is another group who are really going for the wellness/health concept and who also fear the volatility of economic chaos. If you want them in your club, power up and go after them. They are ready to change now! REGARDLESS of economic climate. Show them the true pathway to the success they need in dynamic and lasting lifestyle modification!

If you would like additional information on how to navigate the treacherous waters of an economic downturn, contact Geoff Hampton today.

Via e-mail: perform_max@att.net

Or phone: (865) 304-9409

NEW Regional Training Centers! - Phase I - Net Membership Growth

2010-02-10T03:10:00.000-08:00

Regional Training Centers Confirmed - Phase I 2010

RMH Wellness - Harrisonburg, VA Location - Registration Info & Schedule: http://bit.ly/a4MCRm

Baptist HealthPlex - Clinton, MS Location- Registration Info & Schedule: http://bit.ly/cMvgB5

Health Central - Augusta, GA Location - Registration Info & Schedule:--> http://bit.ly/aWeEmU

Addiotional Info: perform_max@att.net

If you and your staff team would like to create your BEST YEAR EVER, you must attend this dynamic seminar/workshop series! Your ROI will be tremendous!

Phase I clearly illustrates how to create maximum net membership growth. Most clubs focus on new membership sales and consider attrition a seperate entity that every once in awhile needs attention. To make matters worse, most clubs have no real understanding as to how and why personal training should be the bedrock foundation for both new membership sales and enhanced retention performance.

2010 Regional Training Center Program

Phase I - “Creating Maximum Net Membership Growth!” - Through July 31, 20101

Four dynamic seminar/workshops designed to educate, motivate and lead clubs to their best year ever!

Seminar/Workshop 1 – Creating the culture for maximum net membership growth

Seminar/Workshop 2 – Membership sales – Maximum performance from the membership sales staff!

Seminar/Workshop 3 – Personal Training – Maximum performance from the personal training staff!

Seminar/Workshop 4 – Workshop – Putting it all together! Creating and engaging a new business model designed to generate the clubs best revenue year ever!

Two critical factors have greatly contributed to an inability to attain and sustain maximum performance potential actualization in our industry;

1. Old School Clingology (Clingology is not a real word)

2. Advanced Utilization of False Assumptionology (Assumptionology is not a real word)

Old school clingologists have been convinced that "the way we have always done things" is still a viable counter measure to current market conditions. In other words, they still believe that doing things the same way as they always have will produce a different outcome. Albert Einstein said, “Doing the same thing over and over and expecting different results is a sign of insanity.”

The school of false assumptionology is another failed business model. In the school of false assumptionology the business operator has accepted false notions about what success is or is not and in their mind their model is successful even in spite of obvious and quantifiable evidence to the contrary! I think Einstein's assumption is applicable here too!

Register for this seminar/wokshop series and start down the road to maximum performance actualization on an immediate basis! You and your staff team will be educated, motivated and lead to THE business blueprint that cannot fail in any economy! IT IS ALL ABOUT MAXIMUM PERFORMANCE!

Is your club in a region that currently offers one of our Regional Training Centers? Call today for more information: (865) 304-9409 or e-mail GeoffLHampton@aol.com

In 2008 we had more than 100 top clubs register for our Regional Training programs. In 2009 due to other business ventures the program was curtailed. In 2010 the program will be a featured service again for the industry. Here are just a few of the well known clubs that registered for our dynamic 2008 Regional Training Programs:

· Delnor Health & Wellness Center
· The Center Club· Shula’s Athletic Club
· Lakeshore Athletic Clubs
· Health Track Sports and Wellness
· Good Samaritan Health & Wellness
· Good Shepherd Health & Fitness
· Lake Forest Health & Fitness
· Downtown Athletic Club
· YMCA of Metropolitan Chicago
· Sentara Health & Fitness Center
· Riverside Wellness & Fitness Center (VA)
· Fauquier Hospital LIFE Center
· Baptist HealthPlex· Elmwood Fitness Center
· West Jefferson Wellness Center
· YMCA of Chattanooga
· Health Central (GA)
· Peninsula Metropolitan YMCA
· Chelsea Community Hospital Health
· Riverside Health & Fitness Center (IL)
· E’town Swim & Fitness Center
· TriHealth Pavilion
· Cincinnati Sports Club
· YMCA of Greater Cincinnati
· WELLSTAR Health & Wellness
· Centre Club
· CCH Health & Wellness Center
· YMCA of Greater Boston
· Plainfield YMCA
· Caritas Health & Athletic Club
· Mid Cape Racquet & Health Club
· The Weymouth Club
· The Canton Club
· The Kingsbury Club & Spa
· The Longfellow Club
· Maine Pines Racquet & Fitness
· Phifer Wellness Center· Rex Wellness Centers
· The Fitness Center at High Point
· The Club (Greensboro, NC)
· Sports Center (Fayetteville, NC)
· AtlantiCare Life Center
· Spa 23 Health & Racquet Club
· Quest Fitness (Hasbrouck Heights, NJ)
· Elevations Health Club
· Hunterdon Health & Wellness Center
· Duke Center for Living
· YMCA of Northwest North Carolina
· Loyola Center for Health & Fitness
· Highland Park Hospital Health
· And MANY more!

Here are a few typical responses from attendee’s and what they said about our Regional Training programs:

"At FirstHealth, we include our key management and sales staff in Geoff's seminars. His information is real world in that the staff leaves with ideas and systems to actually implement. Geoff's varied experience in the fitness industry makes him a great resource for medical fitness centers, where much of our expertise lies in clinical skills and programming rather than in sales, marketing and retention efforts. I recommend Geoff as one of the few in our industry who has a firm grasp on these aspects of successfully operating a medical fitness center." John Caliri - Director - FirstHealth of the Carolina’s Centers for Health & Fitness – Pinehurst, NC

“I thoroughly enjoyed and benefited greatly from attending your seminar. It was very empowering and motivating!” Michelle - Assistant Supervisor, Member Services - TriHealth Fitness & Health Pavilion - Cincinnati, OH

“Geoff Hampton’s seminar in Pinehurst, NC was a great eye opener for The Wellness Center in Johnson City. We are doing great in sales but needed some help in tracking tours and how to handle phone calls when the caller wants pricing only. Geoff was great to offer a phone script and a tracking system of tours and new joins.” Amy Miller - Membership Services Director - The Wellness Center - Johnson City, TN

“Geoff, I just wanted to thank you again for a great seminar! Everyone is apprehensive when attending these things, but we learned a ton from you! I’m excited to start putting your techniques into motion here at E’town Swim & Fitness Center. Please keep me updated on any upcoming events you will be having in our area.” Brooke Lockhart - Membership Manager - E'town Swim & Fitness Center – Elizabethtown, KY

What do a few top industry business leaders say about Geoff Hampton?

"I’m pleased to be included on Geoff Hampton’s National Advisory Board. I’ve known Geoff for longer than we both probably care to admit, and during that time Geoff has always exhibited the characteristics of innovation, flexibility and integrity in his service to our industry. Geoff’s a veteran pro and someone to whom club operators should be listening, especially NOW." Michael Scott Scudder, President - Club Management Education & Training Online (CMETO)

"Geoff is an industry veteran but that does not even begin to define him. He has been a voice of reason in our business for several decades and his information and his approach are direct, logical and useful. Geoff has a great business mind and it is our luck that he uses it in our industry." Brenda Abdilla – President - Management Momentum – Denver, CO

Perform-MAX Systems staff training programs ARE radically different!

The health and wellness industry experienced a rude awakening with the downturn in the economy. The “Old School” and the “School of False Assumptions”, which have been the standard operating business standards were revealed to be weak and ineffective. Our programs create a unique dynamic that engages maximum NET membership growth. How? Through strong interdepartmental cooperation and bench mark performance standardization blended into strong goal setting with strong ongoing performance analysis.

CALL TODAY AND CREATE YOUR BEST YEAR EVER IN 2010!

Call today for more information: (865) 304-9409

Or e-mail: perform_max@att.net

2010 Regional Staff Training Centers - Interested?

2010-01-28T09:03:00.000-08:00

Is your club interested in becoming a 2010 Regional Staff Training Center?

You and your business can gain tremendous benefit from contracting to become a 2010 Regional Staff Training Center!

In 2008 we had more than 100 top clubs register for our Regional Staff Training programs. In 2009 due to other business ventures the program was curtailed. In 2010 the program will be a featured service again for the industry. Here are just a few of the well known clubs that registered for our dynamic 2008 Regional Staff Training Programs:

· Delnor Health & Wellness Center
· The Center Club
· Shula’s Athletic Club
· Lakeshore Athletic Clubs
· Health Track Sports and Wellness
· Good Samaritan Health & Wellness
· Good Shepherd Health & Fitness
· Lake Forest Health & Fitness
· Downtown Athletic Club
· YMCA of Metropolitan Chicago
· Sentara Health & Fitness Center
· Riverside Wellness & Fitness Center (VA)
· Fauquier Hospital LIFE Center
· Baptist HealthPlex
· Elmwood Fitness Center
· West Jefferson Wellness Center
· YMCA of Chattanooga
· Health Central (GA)
· Peninsula Metropolitan YMCA
· Chelsea Community Hospital Health
· Riverside Health & Fitness Center (IL)
· E’town Swim & Fitness Center
· TriHealth Pavilion
· Cincinnati Sports Club
· YMCA of Greater Cincinnati
· WELLSTAR Health & Wellness
· Centre Club
· CCH Health & Wellness Center
· YMCA of Greater Boston
· Plainfield YMCA
· Caritas Health & Athletic Club
· Mid Cape Racquet & Health Club
· The Weymouth Club
· The Canton Club
· The Kingsbury Club & Spa
· The Longfellow Club
· Maine Pines Racquet & Fitness
· Phifer Wellness Center
· Rex Wellness Centers
· The Fitness Center at High Point
· The Club (Greensboro, NC)
· Sports Center (Fayetteville, NC)
· AtlantiCare Life Center
· Spa 23 Health & Racquet Club
· Quest Fitness (Hasbrouck Heights, NJ)
· Elevations Health Club
· Hunterdon Health & Wellness Center
· Duke Center for Living
· YMCA of Northwest North Carolina
· Loyola Center for Health & Fitness
· Highland Park Hospital Health
And MANY more!

Here is a few typical responses from attendee’s say about our Regional Staff Training programs:

“I thoroughly enjoyed and benefited greatly from attending your seminar. It was very empowering and motivating!” Michelle - Assistant Supervisor, Member Services - TriHealth Fitness & Health Pavilion - Cincinnati, OH

“Geoff Hampton’s seminar in Pinehurst, NC was a great eye opener for The Wellness Center in Johnson City. We are doing great in sales but needed some help in tracking tours and how to handle phone calls when the caller wants pricing only. Geoff was great to offer a phone script and a tracking system of tours and new joins.” Amy Miller - Membership Services Director - The Wellness Center - Johnson City, TN

“Geoff, I just wanted to thank you again for a great seminar! Everyone is apprehensive when attending these things, but we learned a ton from you! I’m excited to start putting your techniques into motion here at E’town Swim & Fitness Center. Please keep me updated on any upcoming events you will be having in our area.” Brooke Lockhart - Membership Manager - E'town Swim & Fitness Center – Elizabethtown, KY

What do a few top industry business leaders say about Geoff Hampton?

"I’m pleased to be included on Geoff Hampton’s National Advisory Board. I’ve known Geoff for longer than we both probably care to admit, and during that time Geoff has always exhibited the characteristics of innovation, flexibility and integrity in his service to our industry. Geoff’s a veteran pro and someone to whom club operators should be listening, especially NOW." Michael Scott Scudder, President - Club Management Education & Training Online (CMETO)

"Geoff is an industry veteran but that does not even begin to define him. He has been a voice of reason in our business for several decades and his information and his approach are direct, logical and useful. Geoff has a great business mind and it is our luck that he uses it in our industry." Brenda Abdilla – President - Management Momentum – Denver, CO

"At FirstHealth, we include our key management and sales staff in Geoff's seminars. His information is real world in that the staff leaves with ideas and systems to actually implement. Geoff's varied experience in the fitness industry makes him a great resource for medical fitness centers, where much of our expertise lies in clinical skills and programming rather than in sales, marketing and retention efforts. I recommend Geoff as one of the few in our industry who has a firm grasp on these aspects of successfully operating a medical fitness center." John Caliri - Director - FirstHealth of the Carolina’s Centers for Health & Fitness – Pinehurst, NC

Why are the Perform-MAX Systems staff training programs so radically different?

The health and wellness industry experienced a rude awakening with the downturn in the economy. The “Old School” and the “School of False Assumptions”, which have been the standard operating business standards were revealed to be weak and ineffective. Our programs create a unique dynamic that engages maximum NET membership growth. How? Through strong interdepartmental cooperation and bench mark performance standardization blended into strong goal setting with strong ongoing performance analysis.

Interested in more information?

Call today for more information: (865) 304-9409

Or e-mail: perform_max@att.net

The Weekly Fitness Challenge Returns! 01/01/10

2009-12-12T02:14:00.000-08:00

Webiste: http://www.weeklyfitnesschallenge.com/

On January 1, 2010 we kick-off another motivating 12 week campaign designed to encourage regular exercisers to reach out to those they know who are not yet exercising and get them started! Obviously January 1st is a great time to do that because of "New Years Resolutions"!

Every year millions of people worldwide imagine, "This year I'm going exercise!" as a New Years Resolution. However, for the not yet fit that notion is usually short lived. That is why The Weekly Fitness Challenge is so important! The Challenge engages fun exercise programs rooted in a motivated and supported environment and lead by a certified exercise professional! This is the best chance the not yet fit have to begin a life changing exercise program.

This next 12 week campaign will also blend Personal Training and strong Nutritional education into the program. Group Exercise (Aerobics) is the perfect starting point for the not yet fit. The next best step is Personal Training. Along with both of those exercise prescriptions is the dire need for strong and palatable Nutritional education for maximum overall health enhancement.

Each week we will feature a specific Group Exercise format and encourage regular exercisers to reach out to their friends, family members and co-workers that need to exercise and are not yet doing so to lead them to these fun and motivating exercise options!

We also encourage you to join us on FaceBook to report who you took, what class they took and how each enjoyed it as a way of visually motivating others. We also encourage you to report the same info on Twitter using the hashtag #weeklyfitnesschallenge.

Here are some examples of the fun and motivating Group Exercise Class formats which will be featured during the campaign: http://bit.ly/37sdho

During this 12 week campaign ( Click here for a great 12 week journal for your friends to use to track their progress --> http://bit.ly/7HVYz4 ) we will be featuring great clubs with great Group Exercise programs from around the globe that you can take your friends, family members and co-workers to knowing that if we recommend it...its well worth going to! If you know a great club that has strong Group Exercise let us know. We will feature them if they qualify. All we ask is that the featured club promotes The Weekly Fitness Challenge in return.

Like Thomas Edison said, "There ain't no rules around here. We're trying to accomplish something"! JUST DO IT!

In order to truly create dynamic global health and fitness evolution - it requires a powerful grass roots effort.

WRITE, CALL, E-MAIL and CHALLENGE folks to "wakeup" and see the international crisis of ill health, and engage in a powerful solution! THE WEEKLY FITNESS CHALLENGE!

Some have said that our positive message isn't negative enough to garner national or international media! Change that! Lead them to cover something positive...just for a unique change of venue! They might actually help folks improve the quality of their lives and help stem the tidal wave of preventable disease, conditions and afflictions that are directly related to sedentary living!

Some have said that we haven't contributed enough money to Political Campaigns to garner assistance from leading Politicians from around the globe! Change that! Encourage them to engage in REAL Healthcare reform! Healthcare reform begins with each individual!

Some have said that we don't have enough Political cronies to garner National Governmental leadership help from around the world! Change that! Encourage them to act on something that NEEDS to be acted upon!

Some have said that we are not famous enough or "pretty" enough to garner big time Celebrity support! Change that! Encourage them to join The Weekly Fitness Challenge and support something that can improve the health of millions worldwide!

Some have said we are not "connected enough" to deserve support from large distinguished Groups or Associations! Change that! Encourage them to look past their tunnel vision and support a unique grass roots initiative that has already made a profound difference in raising international awareness about exercise and its importance to good health!

Some say we are not "important" enough for healthcare entities since their primary mission is to fill hospital beds and ours is to vacate them! Change that! Encourage them to serve what should be their primary mission! Driving "OPTIMAL" health instead of "NORMAL" health and watch the health of communities worldwide prosper!

If you are wondering about whether or not YOU should get involved, simply ask yourself this question, "Whose job is it to reach out to those who need to exercise and are not yet doing so?" THE ANSWER? It is all of us together! NOBODY else is going to do it! That's right! There is no "RED PILL", there is no "BLUE PILL" that people can take and suddenly become regular exercisers! So JOIN US!

SUPPORT THE CHALLENGE!

To request additional information about The Weekly Fitness Challenge or provide feedback - Contact Executive Director Geoff Hampton:
GeoffLHampton@aol.com

On Twitter: www.Twitter.com/GeoffHampton

Membership Sales - TEST: Truth in Performance

2009-11-14T05:36:00.000-08:00

Most health and wellness businesses operate in an inefficient manner and are too close to the trees to see the forest. False assumptions are like a business cancer, yet they are more common than most realize. Professional business coaches can preach the message and no change will ever happen until each business operator takes the time to reveal their own truth in performance. Most business operators anxiously await a message that their itching ears wants to hear, but few await the message that their itching ears NEED to hear.

This is in an effort to remove the blinders and reveal the truth in performance that any business can attain and sustain if they simply stop making the same mistakes over and over and over again and disengage the false assumptions

Step 1. Establish a 100% quantifiable performance tracking system for each department.

Step 2. Establish realistic bench mark performance standards for every department.

Step 3. Engage the bench mark performance standards into realistic goals for daily, weekly, monthly, quarterly and annualized goals.

Step 4. Track goal related performance daily in every department.

Step 5. Hire a professional service to guide you in order to eliminate time consuming and costly "trial and error" efforts.

Step 6. Engage the "test" below in order to illuminate your true performance level by using your actual membership sales numbers. This "test" spotlights membership sales. It can be expanded to track true performance in every department.

Lost Revenues Typical vs. Max Performance – The Cost – Using your clubs actual numbers

Enrollment Fee Collected: $__________

Monthly Dues: $_______x 12 = $________

Enrollment Fee Collected + Monthly Dues x 12 = Annualized average membership value

$__________
-------------------------------------------------------------------------------------------

The "lost" incoming phone call

If a health and wellness business is honest about performance, it is easy to imagine "lost" opportunities related to incoming telephone calls about new memberships. The front desk tells the caller nobody is available and suggests the caller try again later. A message is taken and not returned promptly. There are many scenarios that be imagined whereby calls are lost if there is not strong awareness of the fact supported by proactive counter measures designed to reduce the incidents.

Example:

Average – One lost call per day per club

30 Lost calls per month

Incoming membership call to appointment ratio = 80% = 24 lost appointments

Appointment to show ratio = 70% = 17 lost appointment shows

First time closing ratio = 70% = 12 lost sales per month

12 lost sales x $_______ = $__________ Lost per month

12 months x $______ Lost = $__________ Lost per year

12 lost sales x 12 months = 144 people denied the opportunity to change their lives, plus lost personal training, referral, spa services and more lost opportunities

Incoming Membership Call to Appointment Ratio Comparison

The incoming membership call to appointment analysis - Typical

Illustration = 60 incoming membership calls per month

60 calls @ 50% incoming call to appointment ratio = ___ appointments

___ appointments @ 70% show = ___ appointment shows

___ appointments shows @ 70% first time closing = ___ new members

___ new members @ $688 = $____________

$_______________ x 12 = $____________

Plus lost:

Referral revenue

Personal training revenue

Spa services revenue

Renewal revenue

The incoming membership call to appointment analysis - Max Performance

Illustration = 60 incoming membership calls per month

60 calls @ 80% incoming call to appointment ratio = ___ appointments

___ appointments @ 70% show = ___ appointment shows

___ appointments shows @ 70% first time closing = ___ new members

___ new members @ $688 = $____________

$_______________ x 12 = $____________

Plus lost:

Referral revenue

Personal training revenue

Spa services revenue

Renewal revenue

The incoming membership call to appointment analysis max performance - truth

50% =

80% =

Difference = $____________

First time closing presentation efficiency analysis - Typical

Illustration = 70 walk in or appointment prospect shows per month

70 @ 50% closing ratio = ___ new member sales

___ new members @ $688 = $____________

$_______________ x 12 = $____________

Plus lost:

Referral revenue

Personal training revenue

Spa services revenue

Renewal revenue

First time closing presentation efficiency analysis - Max Performance

Illustration = 70 walk in or appointment prospect shows per month

70 @ 70% closing ratio = ___ new member sales

___ new members @ $688 = $____________

$_______________ x 12 = $____________

Plus lost:

Referral revenue

Personal training revenue

Spa services revenue

Renewal revenue

First time closing analysis max performance - truth

50% =

70% =

Difference =

Add all the above listed components together it will illustrate that most clubs lose hundreds of thousands of dollars per year through false assumptions that lead to inferior performance. There is only person who change that cycle...and that person is the business leader!

-------------------------------------------------------------------------------------

If you want to attain and sustain maximum performance potential, even in a downturned economy, you must engage a system that creates the culture that leads to superior performance and ends the false assumption!

Yours in Success and Motivation,

Geoff Hampton

Want to power up your staff teams performance? Try this great new Coaching program:

Program Length – Six Month Program

Cost:

One Time Registration Fee - $150

Monthly Continuation Fee - $500

If you and your staff team want to finish 2009 with an incredible finish and be ready to maximize the 1st Quarter of 2010…learn from the best and make it happen!

Call today for more information: (865) 304-9409

Or e-mail: perform_max@att.net

Meet Advisory Board Member Lucila

2009-10-02T03:28:00.000-07:00

Meet International Advisory Board Member Lucila who serves as our Chairperson on The Weekly Fitness Challenge Fitness & Wellness Relations Committee:

Lucila has been a leading fitness authority in her native Puerto Rico: Master Fitness Trainer, Certification & Continuing Education Specialist, Presenter, and Entrepreneur.

She is renowned for empowering many to achieve positive changes, if not dramatic, with their bodies; providing the adequate information about the most advanced exercise techniques. Thru her signature time-intensive creative body conditioning programming: “Movimiento Inteligente®” (Intelligent Movement®) she focuses on 4 proven key pillars: alignment, control, effort, and oxygenation- with great results.

A regular at local fitness events and expos, Lucila has the distinction of elevating the standard of fitness instructors and trainers on the Island. She works as a Professional Faculty Member for top leading international fitness organizations like ACE, AFAA, FiTOUR, BOSU, Stott Pilates, Beat IT Exercise, and NSCA. She is also an AFAA Certification Examiner and Team Pro, and is the Beat-It Exercise’s AFAA CEU provider.

Lucila is also recognized as The Zumba Fitness pioneer in Puerto Rico not only after getting her credentials in Italy directly from its creator, Beto and bringing its 1st certification to the Island; but, for her Intensive Teaching format of this program. You can, also, see her as a Master Instructor at the exclusive Golden Door Spa at Las Casitas Village when you visit El Conquistador Hotel in Fajardo. Among her clientele, she has trained such celebrities as Sting, Mariah Carey, Juan “Igor” Gonzalez, Governors, and a former Miss World Caribbean. She is a Former Head Trainer and Service Manager for a leading USA gym chain, a contributing fitness expert for print, broadcast, and internet.

To solidify her contribution to the Fitness Industry, Lucila has previously earned an MBA degree in Marketing, has university level teaching experience and extensive marketing and advertising experience. From which she has been meticulously trained and experienced in marketing with a focus in business development. Lucila also possesses a keen eye in the anticipation and identification of market needs and new opportunities. Has profound knowledge on the definition and implementation of products through all stages of lifecycle; as well as, ample exposure to the assessment of competitor strengths and weaknesses, and price setting strategies. She has acquired a thorough understanding of mayor demographics and lifestyle trends facilitating the development of new techniques for new environment: relationship marketing.

Lucila is without a doubt a true difference maker and The Weekly Fitness Challenge is excited to have her on our international team of dynamic professionals. Together we will change the lives of millions around the world by encouraging them to exercise in fun and motivating exercise options!

If you are wondering about whether or not YOU should get involved, simply ask youself this question, "Whose job is it to reach out to those who need to exercise and are not yet doing so?" THE ANSWER? It is all of us together! NOBODY else is going to do it! That's right! There is no "RED PILL", there is no "BLUE PILL" that people can take and suddenly become regular exercisers! SO JOIN US!

SUPPORT THE WEEKLY FITNESS CHALLENGE!

What EXACTLY is "The Weekly Fitness Challenge? Read: http://bit.ly/skS6D

JOIN US! On FaceBook ( http://bit.ly/2waQAU ) and Twitter!

JOIN US! Spread the word! Contact politicians, celebrities, news sources, health groups and associations! This is Healthcare Reform on a global basis!

To request additional information about The Weekly Fitness Challenge or provide feedback - Contact Executive Director Geoff Hampton:
GEOFFLHAMPTON@aol.com

On Twitter: www.Twitter.com/GeoffHampton

Meet Advisory Board Member Angelique Kronebusch

2009-10-01T05:54:00.000-07:00

Meet International Advisory Board Member Angelique Kronebusch who serves as a team member on The Weekly Fitness Challenge Educational Relations Committee:

Angelique Kronebusch was born in Oliver, BC Canada and is of Portuguese and Spanish decent. For years she struggled to find her true passion jumping from one career to the next and finally she found her love in fitness. Angelique has been a personal trainer and group fitness instructor since 2006 and dedicate her life to making her clients healthy and fit and she is proud of whom they are inside and out. She lives the lifestyle she teaches and enjoys being a role model in the fitness industry.

She enjoys helping her clients reach their fitness and health goals. Angelique has had great success with her clients whether they are already in shape and want to get to the next level or simply beginners just starting out and needing her professional guidance and support. She has seen tremendous success with her weight loss clients who have lost anywhere from 5 inches to 30 inches in a matter of months! One of the most valuable contributions she has made for these weight loss clients is educating and motivating them to the change that can only happend when one combines exercise and proper nutrition together. So many fail to understand that critical fact and end up going in and out of weight loss plans alone and creating unnecessary failure cycles that are depressing for so many.

Angelique is also a great Group Exercise instructor and teaches boot camp, strength, spin, bosu and soon yoga. She enjoys challenging the participants and watching the people that continue coming to her classes get more and more fit as they continue to attend. Even though she teaches tough classes and is known as the “Princess of Pain” in her gym, she still manages to get people to cheer and have a great time!

Additionally, she is a figure and fitness model competitor, competing in 1-2 shows per year and most recently placing in the top 5 in her first figure competition in April of this year. Angelique has been very motivated in challenging herself to get to that next level of the competition world and will continue doing so until she finally achieves her goal of becoming #1!

Another one of her passions is travelling and seeing the world. Her travel goal is to see something different at least once per year. She strongly believes it is very important to experience different cultures and explore different countries. Angelique says, "I am going to make an effort on my travels to go to at least one group fitness class during my vacation just to experience different ways and styles of teaching." Hopefully many more will share that passion and zeal!

What do a few of her clients think about Angelique? In their own words;

"I wholeheartedly recommend Angelique to anyone looking for a GREAT Personal Trainer. She helped me achieve the fitness goals I had set for myself – and I know she can help YOU with yours too. Angelique is a GREAT trainer because she knows her stuff when it comes to fitness and lives the 'fitness lifestyle' 24/7 – it shows in her results, and in the results she helps her clients get."
-Kelly

"I attend many of Angelique’s classes and she is always using creative ways to engage her class. No matter what your fitness ability, Angelique is willing and capable to accommodate her routine to any level. She has the drive and determination to be on the leading edge of the fitness industry and she knows how to motivate others and create results. It is a privilege to have Angelique as a trainer."
-Christina

Angelique is without a doubt a true difference maker and The Weekly Fitness Challenge is excited to have her on our international team of dynamic professionals. Together we will change the lives of millions around the world by encouraging them to exercise in fun and motivating exercise options!

If you are wondering about whether or not YOU should get involved, simply ask youself this question, "Whose job is it to reach out to those who need to exercise and are not yet doing so?" THE ANSWER? It is all of us together! NOBODY else is going to do it! That's right! There is no "RED PILL", there is no "BLUE PILL" that people can take and suddenly become regular exercisers! SO JOIN US!

SUPPORT THE WEEKLY FITNESS CHALLENGE!

What EXACTLY is "The Weekly Fitness Challenge? Read: http://bit.ly/skS6D

Join US! On FaceBook ( http://bit.ly/2waQAU ) and Twitter!

JOIN US! Spread the word! Contact politicians, celebrities, news sources, health groups and associations! This is Healthcare Reform on a global basis!

To request additional information about The Weekly Fitness Challenge or provide feedback - Contact Executive Director Geoff Hampton:
GEOFFLHAMPTON@aol.com

On Twitter: www.Twitter.com/GeoffHampton

The Weekly Fitness Challenge - What is it?

2009-09-13T03:56:00.000-07:00

As The Weekly Fitness Challenge continues its incredible international growth, more and more the question is asked, "What EXACTLY is The Weekly Fitness Challenge?"

The Weekly Fitness Challenge is an international grass roots fitness/wellness campaign that is designed to encourage people to reach out to those they know that need to exercise and are not yet doing so. Those who are not exercising regularly are the ones who fall victim to preventable illnesses and unhealthy conditions. They NEED someone who cares about to them to reach out and mentor them in the importance of exercise! Most programs are designed for regular exercisers. Our campaign is designed for the "not yet fit" as a form of prescriptive intervention designed to get them mooving!

The easiest way to illustrate The Weekly Fitness Challenge target population is through a model like Dr. James Prochaksa's Transtheoretical Model --> READ: http://bit.ly/2czYY

We encourage Regular exercisers (Maintenance types) to reach out to their friends, family members and co-workers and serve as a "mentor" in helping the person take the first steps toward regular exercise! For someone who is not a regular exerciser, there is a strong need for FUN and MOTIVATING exercise options. That is why The Weekly Fitness Challenge engages Group Exercise (some know Group Exercise as "aerobics").

The Weekly Fitness Challenge is run in twelve week cycles. Each week we feature a specific Group Exercise regimine for people to engage their friends, family members and co-workers in. We encourage participants to post results of who they took and what the result was on our FaceBook page (see below) or on Twitter, which is where the campaign began.

The Weekly Fitness Challenge campaign was created by Geoff Hampton as part of an ongoing inventory of lifestyle modification strategies that he has created and implemented starting back in the late '90's. Hampton frequently engages a campaign Advisory Board in order to create a powerful synergistic effect that helps actualize maximum population engagement potential.

Here is an example of a community wellness program he created and implemented with a strong Advisory Board component in San Diego, CA that was designed to target poor and underdserved populations: http://bit.ly/u8hbt

Another important component to many of Hampton's campaigns is an official "Medical Director". The Medical Director helps insure that the folks who have either never exercised before or have exercised before and failed are engaging in safe exercise formats.

Folks who have either never exercise before, or have exercised before and failed need three key elements if they are to have any true hope of breaking their failure cycle and creating a TRUE success cycle:

1. The program must be FUN

2. The program must be at a specific time

3. The program must engage a support mechanism

The Weekly Fitness Challenge has engaged Twitter as a terrific source to reach out to virtually millions of people, most of whom NEED to exercise. There are other vehicles that can help promote this important message of lifestyle modification through regular exercise and we hope that everyone will join us and promote this powerful grass roots intiative!

The campaign Advisory Board has 6 Committee's based on specific target groups that can help fuel the growth of the campaign. Each Committee has a Chairperson and two team members that work together collaberatively with the chairperson to create intiatives and ideas to engage the target group that they represent through their particular committee.

Our hope is that at some point "#weeklyfitnesschallenge" will appear on the trending topics on Twitter. Our hope is also that others will help us encourage folks to join our FaceBook page too. The anticipated outcome? Millions reaching out millions who need to exercise but are not yet doing so and inspiring and leading them to FUN exercise prescriptions one person at a time!

We offer tremendous thanks Advisory Board Member Chris McNeil for our popular FaceBook page. Please join us there and post all experiences for you, your friends, family members and co-workers related to the weekly exercise prescriptions we suggest!

If you are wondering about whether or not YOU should get involved, simply ask youself this question, "Whose job is it to reach out to those who need to exercise and are not yet doing so?" THE ANSWER? It is all of us together! NOBODY else is going to do it! That's right! There is no "RED PILL", there is no "BLUE PILL" that people can take and suddenly become regular exercisers! So JOIN US!

SUPPORT THE CHALLENGE!

Join us on FaceBook ( http://bit.ly/2waQAU ) and Twitter!

JOIN US! Spread the word! Contact politicians, celebrities, news sources, health groups and associations! This is Healthcare Reform on a global basis!

Meet International Campaign Medical Director - Dr. Joe Kosterich - http://bit.ly/UmcNM

Dr. Joe's DIY Health on YouTube: http://tinyurl.com/l7ebpj

Dr. Joe's NEW and innovative book on creating optimal personal health: http://bit.ly/hbWv2

To request additional information about The Weekly Fitness Challenge or provide feedback - Contact Executive Director Geoff Hampton: GEOFFLHAMPTON@aol.com

www.Twitter.com/GeoffHampton

The Weekly Fitness Challenge - Meet International Medical Director, Dr Joe Kosterich, MBBS

2009-09-09T08:37:00.000-07:00

Meet International Medical Director Dr Joe Kosterich, MBBS who will serve as The Weekly Fitness Challenge (International health/wellness campaign) Campaign's "Official Medical Director".

After 25 years in medicine it is clear to Dr. Joe that the current system is not working. It is based on waiting for people to get sick and then offering them a pill, a hospital bed or other expensive technology. All the while in Western countries the “health system” is struggling to cope and costs are rising steeply. The answers offered are always more of the same. There is little support for those wanting to focus on health.

He FIRMLY believes that there is another way. He says, "It is not a given that you must get ill as you get older. It is not a given that rates of cancer, heart disease and diabetes have to keep rising. Above all else it is not the case that you need to be a victim."

Dr Joe’s Do It Yourself Health (DIY health) is based on the principle that your health is directly influenced by how you live your life. The decisions and choices you make about what you put into your body, how active you are, how much rest and relaxation you get and how you deal with stress impact on your health, vitality and wellbeing.

Whilst it may come as a surprise, choosing to be healthy is easy and fun. It increases your energy levels and you will look and feel better.

In setting up Dr Joes DIY Health, his aim was to share knowledge and tips with others on simple inexpensive and fun things that they can do to improve and optimise their health.

"I believe your wellbeing is the most important thing you have. My passion is empowering people to take charge of their health through easy to understand steps enabling people to live well for longer.

I am an author, keynote and motivational speaker, general practitioner and health industry consultant. Previously I held senior positions in the Australian Medical Association and sat on numerous industry and government boards as well as having extensive corporate experience in the setting up and management of medical centres."

Dr Joes DIY Health is founded on the principle that your health is directly influenced by how you live your life. The decisions and choices you make about what you put into your body, how active you are, how much rest and relaxation you get and how you deal with stress impact on your health vitality and wellbeing.

Dr. Joe has a regular column in the Mind and Body section of the West Australian Newspaper, am the regular Nightline doctor on Radio 6PR and Medical spokesperson for Virtual Medical Centre. Additionally, he has also written for numerous publications and is regularly sought for comment by the media.

Dr. Joe's Personal Statement About The Importance Of Effective Health Strategies:

Why DIY Health?

Life’s too short!

I hear this statement all too often and yet, it really need not be.

I’ve spent my professional life working as a General Practitioner, writing and speaking publicly about how to achieve optimal health. I have consulted and advocated for better health services and outcomes in medical, government and industry groups and the lesson I’ve learnt in all this time is that the way for a person to reach their best health and wellbeing is to do-it-themselves.
I set up Dr Joe’s DIY Health because I think you are the most important element in your healthcare. No matter your age or circumstances, it’s never too late to turn your heath around. If you’re already enjoying great health, there is always scope to improve it.

In my medical career I have co-founded the Australasian Institute of Antiageing Medicine (AIAM) and co-founded the Kosby Health Initiative. I have held senior positions in the Australian Medical Association and sat on numerous industry and government boards. I have corporate experience in establishing and managing medical centres.

I also write a regular health and wellbeing column for a major daily newspaper and health magazine and am a guest presenter on a radio program specialising in medical topics.

I live in Perth, Australia, with my partner and children. The things that keep me happy are spending time with my family, watching a good movie, reading a great book, going for an invigorating run, savouring quality wine and travelling to new places.

Most of all, I ensure my life has purpose and I enjoy what I do. When, eventually, I look back on how I spent my days I want to know I lived it to its fullest.

With my simple, DIY Health plan you can set yourself on the right course to live the healthiest and happiest life you deserve. Don’t cut your life prematurely short or look back with regret because you didn’t do all you could to improve your lot.

Live it to its fullest potential.

The best thing about your DIY Health Plan is that it’s not difficult to follow or packed with rules. It all comes down to you and what you want to do. Please join me and the DIY Health movement. People just like you, who are on the course for change.

Dr. Joe's New & HIGHLY Recommended Book: "Putting you in charge of your health "

E-Mail Geoff@GeoffHampton.com for a flyer about the book!

Dr. Joe's Website: http://www.drjoe.net.au/

Dr. Joe's Blog: http://drjoesdiyhealth.blogspot.com/

Dr Joe is without a doubt a true difference maker and The Weekly Fitness Challenge is excited to have him on our international team of dynamic professionals. Together we will change the lives of millions around the world by encouraging them to exercise in fun and motivating exercise options!

SUPPORT THE CHALLENGE! Join us on FaceBook ( http://bit.ly/txz51 ) and Twitter!

Spread the word! Contact politicians, celebrities, news sources, health groups and associations - Join Joe as a true difference maker! This is Healthcare Reform on a global basis!

To request additional information about The Weekly Fitness Challenge or provide feedback - Contact Executive Director Geoff Hampton:
GeoffLHampton@aol.com

www.Twitter.com/GeoffHampton

The Weekly Fitness Challenge - Meet Board Member Joe Gigantino, Jr

2009-09-05T05:06:00.000-07:00

Joe Gigantino, Jr. - Internationally Renowned Business Professional; BS Degree - Business Marketing – Fresno State University

Health & Fitness Club Owner:

Los Gatos Health & Fitness – Los Gatos, CA
Milpitas Health & Fitness – Milpitas, CA
Gilroy Health & Fitness – Gilroy, CA
Freedom Fitness – Prescott, AZ

Joe Gigantino Jr., who serves on The Weekly Fitness Challenge Fitness & Wellness Relations Committee has been a leading entrepreneur since his arrival in the Silicon Valley. After playing Division 1 football at Fresno State, Joe started his first business soon after graduation. Results Marketing was formed to help athletic facilities incorporate EFT transactions into their billing procedures.

In 1992, at the age of 25, he merged his business with a small athletic club in San Jose, California. Within 30 months from inception, Joe grew the combined business to the sixth fastest growing private company in the Silicon Valley, as stated by the San Jose Business Journal. He was selected by the same publication as one of the top 30 executives under the age of 30 in the Valley. In that same year, Joe was chosen as 1 of 50 from a pool of 1,000 applicants, and the youngest to participate in the MIT (Massachusetts Institute of Technology) “Birthing of Giants” Program. Joe sold his interest in the business in 1995 to a valley-based firm who took the chain public.

While building a fast growing business, Joe managed and secured many major contracts with large corporations in the Valley. He managed the purchasing of equipment and apparel, as well as obtained a solid customer base of well over 50,000 through innovative marketing techniques, solid sales management and exemplary customer service.

Joe began his venture into commercial real estate in 1997 with the purchase of his first athletic club building in Milpitas, CA. He has successfully continued buying commercial real estate property with athletic club businesses in Gilroy, CA, Prescott, AZ and his most recent athletic club in Los Gatos, CA.

Joe’s successful record in start-up ventures includes conducting analysis of potential areas for new business development, site and source selection, planning and organizing business policy, establishing customer base and securing long-term relationships, with his expertise being in the business building and development arena.

With the huge push in social media, Joe is on top of his game with Facebook , Twitter, LinkedIn, as well as blogging. Joe has connected with a large following not only through these channels, but also on his website: http://www.theworkout.com/, where he features daily workouts designed for every fitness level. He also features weekly inspirational articles that encourage and motivate his followers to be the best they can be physically, emotionally and spiritually.

Joe’s zest and positive energy for life is contagious, and anyone following him, whether via social media or through one of his health and fitness clubs, will inevitably be inspired to become better fit to live a happier, more quality-filled life.

Joe is without a doubt a true difference maker and The Weekly Fitness Challenge is excited to have him on our international team of dynamic professionals. Together we will change the lives of millions around the world by encouraging them to exercise in fun and motivating exercise options! SUPPORT THE CHALLENGE! Join us on FaceBook ( http://bit.ly/txz51 ) and Twitter! Spread the word! Contact politicians, celebrities, news sources, health groups and associations - Join Joe as a true difference maker! This is Healthcare Reform on a global basis!

To request additional information or provide feedback, Contact Executive Director Geoff Hampton:
GeoffLHampton@aol.com

The Weekly Fitness Challenge - Meet Board Member Justin Tamsett

2009-09-01T03:45:00.000-07:00

Each week The Weekly Fitness Challenge will be featuring our outstanding professionals from around the world who have agreed to serve on our International Advisory Board. The Advisory Board is charged with fueling global awareness as to the importance of regular exercise. The campaign is simplistic in design but powerful in delivery!

We have almost completed our International Advisory Board of fifteen dedicated professionals from around the globe who will donate their time and talents to The Weekly Fitness Challenge. We have five committee's. Today we are featuring Healthcare Relations Committee Chairperson - Justin Tamsett (Australia).

Meet Justin Tamsett - Healthcare Relations Committee Chairperson

Justin Tamsett - Internationally Renowned Business Professional
B.Ed (Physical & Health Education)
Managing Director, Active Management

Some say Justin is a visionary, selling his club before the global financial crisis of 2008, others say . . . “He was just lucky!”

After starting in the fitness industry in 1989 as gym instructor and personal trainer, Justin has managed and owned fitness clubs since 1990! In that time he has opened two green field clubs, purchased two clubs, rescued members from four clubs that went broke and sold both of his clubs – the full gambit of business!

As a hands on owner he represented the views of independent club owners for a decade. He was the first & last President of Fitness NSW and Vice President of Fitness Australia.

Justin is now the Managing Director of Active Management. He consults with fitness businesses worldwide in everything from start up & design to marketing & sales systems. He also facilitates five Australian and New Zealand Fitness Round Tables which allows him to see a huge cross section of business models.

Since 1998, he has been an International Presenter, speaking on everything business in 11 countries and being invited back on numerous occasions.

Justin received the 2006 Fitness Australia Presidential Award, the 2008 Australian Fitness Network Presenter of the Year and the 2008 FitnessNSW Contribution to the Fitness Industry Award.

It is not all fitness for Justin! He is a keen rugby supporter and coach. He currently coaches Northern Suburbs 2nd Grade in Sydney’s Premier Rugby competition and is one of 18 elite coaches completing an Advanced Coaching Program in NSW

Justin is driven by ambition, passion and emotion, so you won’t be surprised that an objective in life for him is to “To increase the number of people exercising, so that there is less strain and financial burden on the Australian health system meaning future generations can enjoy the awesome life and opportunities that Australia offers.”

To request additional information or provide feedback:
Contact Executive Director Geoff Hampton
Geoff@GeoffHampton.com

The Twitter Weekly Health & Fitness (Wellness) Challenge - Advisory Board

2009-07-25T06:40:00.000-07:00

Program Overview:

The Weekly Health & Fitness (Wellness) Challenge which ran for 12 weeks on Twitter provided some great impetus to folks who need positive lifestyle change. This Nation (and the world) is in the midst of a horrific crisis of ill-health directly attributable to lifestyle choices. Everybody knows somebody who needs to exercise more and eat healthier. HOWEVER, most do nothing about it. Sometimes people do nothing about it because they themselves do not understand the importance of regular exercise and proper nutrition. This is sad, but if enough people take action and reach out to those who need help, a tremendous change can be engaged.

The Government is ranting about "Healthcare Reform". That's nice. BUT...TRUE HEALTHCARE REFORM BEGINS BY EDUCATING, MOTIVATING AND LEADING PEOPLE WHO NEED HELP TO BETTER HEALTH.

This is the underlying reason for the creation of the Weekly Health & Fitness (Wellness) Challenge ( #weeklyfitnesschallenge ) on Twitter. The first twelve-week program was very successful in terms of great Tweeple reaching out to promote the challenge! The results of actual people engaging the challenge and taking their friends, family members and co-workers was not measurable. During the second Weekly Health & Fitness (Wellness) Challenge improvements will be made. Each subsequent Challenge will also engage new and more effective benchmarks and outcomes.

During the initial Weekly Health & Fitness (Wellness) Challenge we promoted motivating and fun exercise programs each week. They included Racquetball, Group Exercise, Martial Arts and other exercise formats. During the Weekly Health & Fitness (Wellness) Challenge which begins on August 3rd, 2009 we will again promote motivating forms of exercise and welcome input as to options. We will also begin to engage other aspects of the wellness continuum.

Advisory Board

For the program which will begin on August 3rd the need for better population penetration and overall program success is real. This can be achieved more effectively and quickly through the formation of a motivated and interested Advisory Board.

For sedentary people to even have a chance of being successful in any exercise venture they need three key elements to be present:

1. FUN PROGRAM!

2. At a specific time so that they are not unrealistically expected to just go exercise!

3. Utilize a support mechanism of some kind that enables the person to count on others to help keep them motivated.

Committee’s add perspective and fuel to any project. The Following Committee’s would have a purpose of devising concepts and action plans that would reach out these groups of Tweeple in an effort to engage their support and action in promoting the program.

These are the Committee’s for the August 3rd #weeklyfitnesschallenge program:

1. Healthcare Relations Committee (National, State and local)

2. Political Action Committee (National, State and local)

3. Strategic Media Relations Committee (State, Regional and local)

4. Celebrity Relations Committee

5. Fitness & Wellness Relations Committee

If you would be interested in participating or serving as the Chairperson for any of these Committee’s simply complete the following and send to me via E-Mail at Geoff@GeoffHampton.com

I am interested in serving as the Chairperson for the following Committee:

1st Choice: _____________________________________________

2nd Choice: ____________________________________________

3rd Choice: ____________________________________________

I am interested in serving on the following Committee:

1st Choice: _____________________________________________

2nd Choice: ____________________________________________

3rd Choice: ____________________________________________

Vision of what you see in service through the above listed committee (write briefly):

If you have any other ideas or input please e-mail me at Geoff@GeoffHampton.com - Thank you so much for your interest in a program that truly make a profound difference in the quality of life of millions of people who may not even know they need it! Attack! Attack! Attack this crisis! It's much less about "What's in it for me" abnd much more about, "What's in it for THEM!" THIS IS LEADERSHIP!

The Weekly Health & Fitness (Wellness) Challenge

2009-07-15T06:08:00.001-07:00

The Weekly Health & Fitness (Wellness) Challenge which ran for 12 weeks on Twitter provided some great impetus to folks who need positive lifestyle change. This Nation (and the world) is in the midst of a horrific crisis of ill-health directly attributable to lifestyle choices. Everybody knows somebody who needs to exercise more and eat healthier. HOWEVER, most do nothing about it. Sometimes people do nothing about it because they themselves do not understand the importance of regular exercise and proper nutrition. This is sad, but if enough people take action and reach out to those who need help, a tremendous change can be engaged.

The Government is ranting about "Healthcare Reform". That's nice. BUT...TRUE HEALTHCARE REFORM BEGINS BY EDUCATING, MOTIVATING AND LEADING PEOPLE WHO NEED HELP TO BETTER HEALTH.

By taking the time to review the Centers for Disease Control and Prevention ( www.cdc.gov ) or simply doing a web search it is easy to see that preventable disease is increasing, as is overweight, obesity and morbid obesity. Many conclude that overweight, obesity and morbid obesity are the only problems. THEY ARE NOT. Millions of people appear "normal" who do not exercise regularly or who do not engage a healthy dietary regimen but are not healthy at all. In fact, they are at siginificant risk for preventable disease and even premature death.

This is the underlying reason for the creation of the Weekly Health & Fitness (Wellness) Challenge ( #weeklyfitnesschallenge ) on Twitter. The first twelve-week program was very successful in terms of great people reaching out to promote the challenge! The results of actual people engaging the challenge and taking their friends, family members and co-workers was not measurable. During the second Weekly Health & Fitness (Wellness) Challenge improvements will be made. Each subsequent Challenge will also engage new and more effective benchmarks and outcomes.

During the initial Weekly Health & Fitness (Wellness) Challenge we promoted motivating and fun exercise programs each week. They included Racquetball, Group Exercise, Martial Arts and other exercise formats. During the Weekly Health & Fitness (Wellness) Challenge which begins on August 3rd, 2009 we will again promote motivating forms of exercise and welcome input as to options. We will also begin to engage other aspects of the wellness continuum.

This blog is designed to encourage you to encourage all those you know to participate. Our goal is to reach out millions of people who NEED positive lifestyle change. They WILL NOT spontaneously make those changes. They need someone to take a personal interest in them and for that person to take them to participate in a motivating exercise endeavor! It could be a friend, family member or co-worker. As mentioned earlier, everybody knows somebody who needs help. Now...reach out and guide them to a better way of living! GET INVOLVED!

If you have ideas or input please e-mail me at Geoff@GeoffHampton.com